French side announce partnership with Crypto.com.
Paris Saint-Germain have announced a multi-year partnership with cryptocurrency platform Crypto.com, which will see the Crypto.com become the club’s official cryptocurrency platform partner.
The deal also will include the release of exclusive NFTs on Crypto.com‘s platform, Crypto.com NFT.
Crypto.com will also be paying a major portion of the sponsorship fee using the cryptocurrency token CRO.
Speaking about the deal, Chief Partnerships Officer of Paris Saint-Germain, Marc Armstrong, said:
“We are delighted to welcome Crypto.com to the Paris Saint-Germain partner family. We share the same passion for innovation and the same ambition to reach the very top. With this partnership Paris Saint-Germain demonstrates once more its vision and leadership as a pioneer in areas such as lifestyle, esports and digital. It is an exciting time for Cryptocurrency and we cannot wait to work with Crypto.com to bring new experiences to all of the club’s fans.”
Crypto.com’s CEO and co-founder, Kris Marszalek, also spoke about the partnership, stating:
“Our mission since day one has been to accelerate the world’s transition to cryptocurrency. We do so by finding the best partners in the world, and Paris Saint-Germain is second to none. Between the brand visibility, stadium and team access, and collaborative development of NFTs, I have no doubt we’ll create new and exciting experiences for football fans around the world.”
Crypto.com keeps on adding to an impressive sports portfolio that already sees partnerships with the UFC, Formula 1, Lega Serie A and the NHL.