The Rajasthan Royals have announced a partnership with Curefoods, a Bengaluru-based food and beverage brand, which comes on board as an Official Partner of the inaugural Indian Premier League champions.
The partnership will see Olio host various fan engagement activities at the Royals’ home ground, the Sawai Mansingh Stadium, during the team’s home games of the 2025 IPL season. Olio will also launch a flagship Royals-themed sports cafe—called the Olio Dugout Café—along with a merchandise store.
Jake Lush McCrum, Chief Executive Officer, Rajasthan Royals, commented:
“Olio are an important partner for us, as we both share a vision of delivering unique and memorable experiences for fans this IPL. The launch of the Olio Dugout Café and in-stadium activations are great case studies for innovation in partnerships and will help us engage fans throughout the year, creating memorable moments on and off the field.“
Ankit Nagori, Founder of Curefoods, said:
“We are excited to bring this unique collaboration with Rajasthan Royals to life. Cricket and food have always been a perfect combination, and through Olio, we aim to deliver a unique experience for fans. We believe the introduction of the RR-themed sports café, in-stadium branding, and limited-edition product launches reflect our commitment to bringing people together over great food and great cricket.“
We are now down to the final four as Spain will clash with last World…
McLaren Racing have announced a new partnership extension with multinational technology company, Cisco, who will…
Formula One team Mercedes-AMG PETRONAS has announced a new multi-year partnership with luxury home furnishing…
Formula One has announced a new multi-year licensing partnership with global illustrated publisher DK Books.…
The Indian Olympic Association (IOA) has signed a new partnership with the JSW Group which…
English football club Nottingham Forest have recently announced a partnership renewal with British energy company…