Rajasthan Royals renew UBON partnership

The Rajasthan Royals have announced an extension of their partnership with consumer electronics brand UBON, which will remain their Official Audio Partner for a third consecutive year.

As per the agreement, UBON will have its logo featured on the RR helmets and caps, while using their platform to promote its audio products to fans across India.

Alok Chitre, Chief Business Officer, Rajasthan Royals, commented:

“We are delighted to continue our association with UBON. Over the years, our collaboration has enhanced the overall fan experience, and we look forward to strengthening this engagement further in the upcoming seasons. Rajasthan Royals is committed to delivering high-performance cricket, and with UBON’s advanced audio solutions, we aim to bring our fans even closer to the game.“

Lalit Arora, Co-founder, UBON, said:

“We are delighted to extend our partnership with Rajasthan Royals for another two years, strengthening our shared commitment to passion, performance, and innovation—values that resonate deeply with UBON. Over the past three years, this collaboration has enabled us to connect with millions of cricket fans while showcasing our premium audio experiences. As we embark on this next phase, we are excited to further enhance fan engagement by integrating our cutting-edge audio technology with the high-energy spectacle of the IPL. Together with Rajasthan Royals, we look forward to creating unforgettable moments for fans worldwide.”