Real Madrid Club de Fútbol have announced a new global partnership agreement with Visit Dubai.
The partnership will see the two parties work on various unique and special experiences for the Madridistas in Dubai. The club have stated that there will be a “taste of Dubai in the Santiago Bernabéu stadium [home ground of the Real Madrid senior men’s team], providing fans with unforgettable moments and services of the highest standard.”
There will also be a Real Madrid theme park showcased to the world, which will be the first park in the world based around the Spanish professional football club.
Emilio Butragueño, Director of Institutional Relations at Real Madrid CF, said:
“We are very proud of this new partnership with Visit Dubai as the club’s first official destination. Dubai is striving for excellence in all its entertainment activities, a goal shared by the club. We are delighted to be bringing this exciting tourist destination to our fanbase of millions of madridistas around the world.“
Issam Kazim, CEO of Dubai Corporation for Tourism and Commerce Marketing, added:
“We are excited to begin our journey with Real Madrid as a global partner. This game-changing collaboration between Dubai and the greatest club in the world is built upon a shared vision and values, where every achievement serves as motivation to pursue new heights. With our aim to consolidate Dubai’s position among the top three global cities, this strategic alliance will harness the strengths of a leading destination and the world’s most celebrated team, to reaffirm Dubai globally as the best city to visit, live, and work in.“
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