Player Profiles

Srikanth Kidambi – Sponsors / Endorsements, Achievements, Charity Work

Here, we have a profile for Srikanth Kidambi that details information about his brand endorsements, sponsors, achievements and charity work.

Full name: Srikanth Nammalwar Kidambi

Nationality: Indian

Date of birth: February 7, 1993

Birth place: Guntur, Andhra Pradesh

Highest ranking: No. 1 (12 April 2018)

Current ranking: No. 11 

Net worth: ?38 crore

Also Read – Complete List of Endorsement Deals Signed By PV Sindhu

Srikanth Kidambi’s Sponsorships / Endorsements

Li-Ning

Kidambi agreed to a four-year long deal with Chinese sportswear manufacturer Li-Ning in 2019. The deal is reportedly worth ?35 crore and is set to end in 2023. As part of the deal, Li-Ning sponsors Kidambi’s kit as well as his racket and other badminton equipment. 

Bank of Baroda

Bank of Baroda announced PV Sindhu and Srikanth Kidambi as its brand ambassadors back in 2016. As per the deal, Kidambi features in several advertisements and videos for the company and posts them on his social media quite frequently. He also sports the name of the brand on his kit. The deal’s estimated worth remains undisclosed. 

Yellow Class

Kidambi teamed up with Yellow Class in December 2021. Yellow Class is a company set up to educate the youth of the country in various fields. Kidambi is part of the Yellow Class family and offers badminton lessons to children. He has also promoted the company via his Instagram profile. 

Sportskeeda

Kidambi teamed up with Sportskeeda during the 2020 Tokyo Olympics. He stated in a video posted on his Instagram profile that he would join the company for a short run that included in-depth coverage of the event.

Red Bull India

Kidambi teamed up with Red Bull India as early as late 2019. The sports drink brand has featured regularly on Kidambi’s Instagram profile. He has posted multiple pictures over the years, sporting Red Bull gear and occasionally featuring the energy drink as well. 

ITM Group of Institutions

The ITM Group of Institutions owns business schools, hospitality institutes and other universities. The Group entered into an agreement with Kidambi in 2017 and announced him as one of its brand ambassadors. Kidambi also featured in advertisements to help promote the company in 2019.

Srikanth Kidambi’s Achievements

  • Padma Shri awardee
  • 2018 Commonwealth Games Silver Medal
  • 2021 BWF Championship, Spain Silver Medal
  • BWF Superseries winner (2014, 2015, 2017 x 4)
  • BWF Grand Prix winner (2013, 2015, 2016)
  • BWF International Challenge/Series Winner (2012)

Srikanth Kidambi’s Charity work

  • Kidambi was associated with Solibad, a non-profit group that comprised the biggest badminton stars who helped make badminton accessible to underprivileged children around the world. Kidambi posted several videos in support of the organisation.
  • Kidambi is a part of Nandan Kamath’s Go Sports programme, which helps sportspersons who lack the resources to achieve their goals and dreams. The organisation is set up by Nandan Kamath, a sports lawyer, in Bangalore.
  • Kidambi has also set up his very own badminton foundation in Andhra Pradesh which is listed as a non-profit organisation. He looks to help children and young athletes achieve their goals through the organisation.
Rahul Naresh

I am a sports enthusiast who writes and makes videos primarily on cricket and football. Apart from these sports, I've worked on content surrounding basketball, tennis, and badminton, among other disciplines.

Recent Posts

Pep Guardiola signs contract extension at Manchester City

Amidst growing uncertainty after Manchester City’s off the pitch legal issues and lacklustre start to…

5 hours ago

Football: Top 10 Summer Signings Across Europe’s Top 5 Leagues

Clubs across Europe’s top 5 divisions have made some huge deals this summer window, however,…

5 hours ago

WTA expands Rolex partnership

Rolex extends and expands deal The Women's Tennis Association (WTA) has announced a partnership extension…

5 hours ago

Is Ruben Amorim the answer to Manchester United’s prayers?

Manchester United is undoubtedly one of the most followed football clubs in the world, boasting…

6 hours ago

West Indies vs Bangladesh 1st Test, 2024: Preview and Predictions

Can Bangladesh have a strong away series? A struggling and injury-hit Bangladesh have reached West…

9 hours ago

5 Talking Points: As an Inconsistent India Gears Up For A Wounded Australia For BGT 2024/25

Cricket is a great humbler! One day, you are on top, and the next day,…

10 hours ago