Sunderland AFC rope in Everyone Active as women's team's Official Training Wear Partner

Sunderland Association Football Club have announced a partnership with Everyone Active, a UK-based leisure management company.

Everyone Active has come on board as the Official Training Wear Partner of the Sunderland women’s team for the 2026/27 season and will have its logo featured front and centre of their training and pre-game warm-up shirts.

Kay Cossington, CEO, Sunderland AFC Women, commented:

“We’re delighted to extend our long-standing relationship with Sunderland AFC through our partnership with the Women’s team.

“Sunderland AFC Women have a proud history and an exciting future, and we’re pleased to play our part in supporting the team as they continue to grow and compete at the highest level. Our organisations share a commitment to encouraging people to be active and connecting with communities, making this a natural partnership for Everyone Active.”

Ian Bradgate, Contract Manager, Everyone Active, added:

“We are delighted to partner with Sunderland AFC Women this season and hope our support makes a real difference.

“We wish the team all the best for the 2026-27 campaign and look forward to closely following their progress.”