Cricket News

Suryakumar Yadav partners with Crossbeats

Indian professional cricketer Suryakumar Yadav has been roped in as a brand ambassador by consumer tech brand Crossbeats.

Yadav joins as the brand’s first-ever ambassador and will promote its smartwatches through various social media and digital campaigns and advertisements as per the agreement. 

Also read: JioCinema teams up with Suryakumar Yadav

Archit Agarwal, Co-Founder of Crossbeats, commented:

We are thrilled to collaborate with SKY [Suryakumar Yadav] and extend a warm welcome to him into the Crossbeats family. His consistency as a match-winner reflects Crossbeats’ energetic and dependable persona.

Suryakumar Yadav added:

I have always believed in innovation, style and walking the extra mile for excellence. I am excited to partner with Crossbeats for their smartwatches category, which also pushes boundaries to strive for performance, design, aesthetics and technology.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

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