Broadcast deal
SONY SCORES BIG BEFORE THE TOKYO OLYMPICS 2020
Days ahead of the Tokyo Olympics, official broadcasters Sony Pictures Sports Network have signed a multimillion-dollar deal with 11 sponsors for the upcoming event. The deal sees Coca-Cola, Hero Motocorp, JSW and MPL come on board as Co-Presenting Sponsors while RBI, Visa, Lenovo, Byju’s, Herbalife Nutrition and Association of Mutual Funds in India join as...
Premier League Rolls Over Current Broadcast Deal
The Premier League has agreed to roll over its existing deal for live and non-live broadcast with Sky Sports, BT Sport, Amazon Prime Video and BBC Sport to also run through the next rights cycle that covers the seasons 2022-23 to 2024-25. The existing deal, that has been running since the 2019-20 season, is worth...
