Toyam Sports Limited (TSL) has been announced as the Title Sponsor of the on-going India’s tour of Bangladesh. The series, which got underway from December 4, will comprise 3 ODIs and two Tests.
TSL has acquired the exclusive marketing rights along with becoming the on-ground rights holder of the series.
Mohamedali Budhwani, CMD, Toyam Sports Ltd, commented:
“We at Toyam Sports Limited (TSL) are extremely proud to come in as the Title Sponsor of the India versus Bangladesh ODI series. We have been a part of international cricket events before, but this ODI series is an added feather in the company’s hat and the happiest and proudest moment for our company. Toyam Sports Limited, one of the fastest growing and BSE-listed sports company is always committed to support cricket in its growth and development, and we are very grateful to have this opportunity.“
Nazmul Hassan, President, Bangladesh Cricket Board, said:
“Cricket is very popular in Bangladesh and I am sure, Tayom Sports Limited (TSL) will be able to achieve their goal by coming on board as the title sponsor of a high-profile series like this one. I wish them all the best.“
Sanjay Bector, Chairman and Co-Founder, 27th Sports, said:
“Toyam Sports Limited coming in as the title sponsor despite the increased global uncertainty and current market conditions rightly show the company’s faith in 27th Sports and its belief in cricket and the country’s cricket-loving people to emerge as a winner.“
Sangeet Shirodkar, Co-Founder and CEO, 27th Sports, added:
“It gives me immense pleasure to welcome Tayom Sports Limited (TSL) as the title sponsor of India’s series against Bangladesh and I believe that this series will help the company extend its reach to a new territory and achieve global recognition. In keeping with Tayom’s global outlook and our effort to put up a world class event, we look forward to partner them in many more projects in the future.“
The series kicked off from December 4, 2022. The first ODI saw Bangladesh edge out India as the hosts won the low-scoring thriller by one wicket.