Spanish professional football club FC Barcelona have announced a partnership with TP Vision — the firm in charge of designing, producing and selling Philips TV, Philips Sound and AOC Audio products — as a Main Partner for TV, Display and Audio devices. The collaboration will highlight the company’s exclusive Ambilight TV technology and promote its range of TVs and audio products.
From May 28 to the last games of the 2022–23 season, the Ambilight TV logo will be displayed on the sleeve of the Barça men’s first team matchday shirt, while also being widely displayed both within the stadium, the Spotify Camp Nou, and for their fans at home. Barça players from both the men’s and women’s first teams will be invited to test out the product line as well.
As a Main Partner of the club, TP Vision will also play a significant role as the TV and display provider for the Spotify Camp Nou, which is on track to become the largest sports complex in Europe.
The arrangement also offers TP Vision affiliation rights with the club’s professional sports teams, including both the men’s and women’s senior football teams.
Commenting on the new partnership, Kostas Vouzas, CEO, TP Vision, said:
“We are delighted to be able to partner with such a true global sporting icon as FC Barcelona. This new partnership is a natural fit as both our organisations seek to extend our offering far beyond the ordinary, each treating our fans to a unique experience, live and at home. Millions of consumers are already enjoying our unique Ambilight Televisions in their homes and as part of our strategy, this long-term partnership with FC Barcelona will elevate the fantastic Ambilight TV experience to the level it truly deserves.“
Juli Guiu, Vice President Marketing, FC Barcelona, commented:
“We are very proud to welcome TP Vision as a new Main Partner of FC Barcelona. Barça has always stood out for its committed quest for excellence, both on and off the field of play, and this agreement is another successful example of this because we are partnering with a world-leading company in the field of electronics and audiovisual technology. A giant step in FC Barcelona’s commercial strategy in association with a multinational that, thanks to its Ambilight TV innovation, has turned the match experience into a captivating and extremely satisfying journey for millions of fans who follow football from their homes.“