Ultimate Fighting Championship teams up with Stake

Stake, a global crypto games and sportsbook brand, has signed a partnership agreement with the Ultimate Fighting Championship (UFC), coming on board as an Official Partner in Asia.

As per the deal, Stake will provide exclusive promotions, VIP experiences, and exclusive social and digital content featuring UFC athletes, including Israel Adesanya, Stake’s first-ever brand ambassador. 

Nick Smith, Vice President of Global Partnerships, Ultimate Fighting Championship, said:

“We’re thrilled to partner with an exciting and emerging brand like Stake to offer exclusive digital and social content to our fans, as well as an innovative gaming experience. UFC prides itself on being innovators, and Stake is a unique way for fans to experience the action and excitement of UFC.“

Stake released the following statement on the matter:

“All of us at Stake are massive UFC enthusiasts. We are excited to collaborate with such a dominant brand to deliver a one-of-a-kind betting experience and accelerate our global expansion.“