fbpx
Advertising

Watch: Serena William in Chase's Latest Commercial

Staff Staff

Tennis Super Star Serena Williams has been working with JP Morgan Chase since 2015. The brand recently launched a brand new advert starring Serena. The advert was released keeping in mind the US Open tournament which it has been sponsoring for over 36 years. 

In the one minute shot, Serena recites a poem and asks people to not call her post-pregnancy return to tennis a Comeback. She says, that she belongs here. Droga5 conceptualized this ad film and Martin de Thurah with Epoch Films directed it.

Watch the Ad film

https://youtu.be/dYbOwTKptnA

Share this article
Staff

Staff

Follow the author’s social media

Leave a Reply

The value is incorrect

The value is incorrect

The value is incorrect

Something went wrong. Please, try again later

Your comment has been sent!

Ellen Laubhan

Horrible commercial. Seems to encourage child abuse. Why would Chase sponsor this? Big mistake

Latest from

Cadbury Bournvita releases 'Tayyari Jeet Ki' campaign

Cadbury Bournvita releases 'Tayyari Jeet Ki' campaign

Cadbury Bournvita, Mondelez India's nutrition brand, has unveiled a four-minute short film titled, 'The Boy Who Failed' as part of their 'Tayyari Jeet Ki' campaign. The short film showcases a family of three, a mother and her son and daughter, who return from a district-level badminton competition. The young son returns home dejected and filled with rage after evidently losing in the tournament and even though his elder sister tries to persuade him to come and practise the following day, the young boy keeps to himself and remains in his room. The mother takes the daughter for practice and the young boy looks at his mother and daughter practising and slowly regains the confidence to pick up his racquet once again. The film ends with the young boy once again returning to the court and having the courage to accept his failure and learn from it. The film ends with the message that 'there is a big difference between failing and accepting one is failure.' The film talks about how failure is one of the most important teachers on the path to success and how one must not give up due to failure but learn from it and keep moving on. The campaign will see Cadbury Bournvita also rope in athletes such as Hima Das, Ashish Kumar Chaudhary and Anahat Singh and will be showcasing their 'fighting spirit' in their upcoming adverts. The athletes will also use their social media handles to share inspiring stories about overcoming failure and learning from it, as part of the campaign.

Unacademy has launched a new film called 'Focus: First Law of Learning'

Unacademy wraps up IPL 15 with film called 'Focus: First Law of Learning'

EdTech platform Unacademy has launched a new film called Focus: First Law of Learning, based on the fifteenth season of the Indian Premier League. The film talks about the importance...

Facebook's Diwali Ad Film Simplicity at its Best

Staff Staff

This Diwali season, Facebook has created a powerful ad film with the support of Taproot Dentsu and Chrome Pictures that is gathering love from all across the country. The eight-minute...