Advertising
Unacademy wraps up IPL 15 with film called ‘Focus: First Law of Learning’
EdTech platform Unacademy has launched a new film called Focus: First Law of Learning, based on the fifteenth season of the Indian Premier League. The film talks about the importance of focus, both in the field of cricket and also with education. The one-minute-and-thirty-five-second film starts off with Chennai Super Kings skipper MS Dhoni’s voiceover...
Facebook’s Diwali Ad Film Simplicity at its Best
This Diwali season, Facebook has created a powerful ad film with the support of Taproot Dentsu and Chrome Pictures that is gathering love from all across the country. The eight-minute long shot beautifully depicts what happens when someone takes a leap of faith and risks everything to help complete strangers. Famous ad filmmaker Amit Sharma...
Watch : Cadbury Celebrations #CloserThisRakhi
A month before Rakshabhandan, Cadbury has released a brand new TVC to advertise its Celebration chocolates’ range. The 45 minutes shot perfectly captures the love between a brother and a sister and how it has changed in the past few months of Coronavirus. Titled #CloserThisRakhi, the advert has been conceptualized by Ogilvy and shot under...
Sportsbet.io ropes in Brett Lee as its global Cricket ambassador!
Cricket’s all-time star, Brett Lee, has been roped in as the brand ambassador of the world’s leading betting portal, Sportsbet.io. As the cricket season is all set to resume globally, the Australian bowling sensation will help attract more customers to the brand. As per Sportsbet.io’s website, Brett Lee’s enthusiasm and approach to the game mirrors...
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Shirt Sleeve Sponsors of Premier League Clubs, 2019-2020
Arsenal The Gunner’s signed a three-year shirt sleeve sponsorship deal with Visit Rwanda in 2018. Manchester City In 2017, Manchester City became the first Premier League club to enter into a shirt sleeve partnership. At the time they joined forces with Korean tire manufacturer, Nexen, and haven’t parted since. PREMIER LEAGUE CLUBS AND THEIR SLEEVE SPONSORS,...
A Look at Stephen Curry’s Advertising Journey
Stephen Curry is a world-known basketball player. His father, Dell Curry, was an NBA player of his time. Thanks to him, Steph came into this world in an environment that supported the sport. The right start with hard work and persistence, helped Steph emerge as a successful basketball player. Steph is also amongst the richest...
Cricketers Influencing the Rise of Indian Fantasy Gaming Platforms
Looking at all the advertisements of Dream11, Mobile Premier League and other fantasy gaming platform, one might think that these enterprises are pretty new to the Indian market. Because it is only in the past few months that we have seen these online portals investing heavily in the Indian market. You’ll be surprised to know...
Watch Virushka Talk About Love in Shyam Steel’s TVC
India’s leading TMT Bar & Steel manufacturer, Shyam Steel, has launched a brand new TVC with its brand ambassadors Virat Kohli and Anushka Sharma. In the 30 seconds advertisement, the Indian skipper and his beautiful wife talk about the essential ingredient of their relationship. Although Virat has been working with Shyam Steel since 2016, it...
Watch Lionel Messi and David de Gea in Lay’s Latest TVC
Ahead of Champions League Round of 16, Lay’s which is an official sponsor of the tournament has launched a short TVC featuring the soccer legends Lionel Messi and David de Gea. The 20 seconds shot shows the two men dressed up in formal attires and orchestrate in front of a small set of people. This...