Atlassian Williams Racing partner with Sparco

Atlassian Williams Formula One Team have announced a multi-year partnership with Sparco, bringing it on board as their Official Racewear and Technical Apparel Supplier.

The partnership, kicking off with the upcoming Formula One season, will see Sparco provide apparel to the drivers and wider race teams of not just Williams F1 but also Williams F1 Academy, Williams F1 Team Driver Academy, Williams Heritage, and Sim Racing.

Luke Timmins, Director of Merchandise and Licensing, Williams Racing, said:

“Atlassian Williams F1 Team warmly welcomes Sparco as our Racewear and Technical Apparel Supplier as we enter a new regulations era for Formula 1. Sparco is a part of Williams storied history and we look forward to finding the next step in performance alongside them.”

Aldino Bellazzini, Chairman and CEO, Sparco, added:

“Atlassian Williams F1 Team and Sparco share a Championship-winning heritage in Formula 1, and renewing this partnership means coming back to a chapter that helped define both brands.  It is a return built for what comes next: we bring new expertise, advanced materials and an even more disciplined, measurable approach to performance. As the team enters F1’s new regulations era, we are proud to bring our experience to the drivers and the team, translated into technical equipment developed to the highest standards of global motorsport.”