Yashasvi Jaiswal: Brand Endorsements
Here are the brand endorsement deals and other collaborations of Indian professional cricketer Yashasvi Jaiswal.
Current Sponsors
CEAT Tyres
As part of the multi-year deal, CEAT will act as a bat sponsor for Jaiswal and their brand logo will feature on his bat.
Real Cricket (KRAFTON India)
As part of the deal, Jaiswal will collaborate with the brand for digital marketing campaigns, digital storytelling and in-game integrations.
boAt
The collaboration was introduced through a funny promotional video featuring both Jaiswal and boAt co-founder and CMO Aman Gupta discussing clichéd brand campaign ideas. As part of the deal, Jaiswal will feature in boAt’s marketing campaigns, promoting their diverse range of audio products.
Herbalife
As part of the deal, Herbalife will provide Jaiswal with sports nutrition products for training, performance and recovery and Jaiswal will promote their products through marketing campaigns.
Infinix
The partnership was launched with the ‘World Take NOTE’ digital campaign along with the release of the new Infinix NOTE edge smartphone. Jaiswal has appeared in several brand campaigns for Infinix, promoting their NOTE series products.
Thums Up
As part of the deal, Jaiswal has featured in interactive brand content for the brand. Thums Up also launched limited-edition consumer cans with Jaiswal’s branding. The partnership continues in 2026 with further brand activations.
FireBoltt
As part of the deal, Jaiswal has appeared in several brand campaigns and social media promotions for the brand, promoting Fireboltt smartwatches with its health tracking and Bluetooth calling features. Jaiswal still continues to be on their roster of athletes who promote the brand.
Previous Sponsors
JBL India
Yashasvi Jaiswal had been onboarded by audio equipment company JBL in August 2023.
As part of the deal, Jaiswal appeared in a brand campaign titled ‘Mute the World’ for the brand, promoting their headphones. The deal is no longer active.
Other Collaborations
Meraki
As part of the deal, Meraki will manage his commercial interests and off-field engagements along with the responsibility of building his brand.
Eatfit
It wasn’t a partnership between the two parties, simply a social media promotional campaign for the brand’s healthy pizza range.
Uber India
Uber Auto was launched across Indian tier-2 and tier-3 cities. The campaign was centered around India’s “resilient aspirers” who come from humble backgrounds and are trying to chase their dreams against all odds.
Boost
Health Drink brand Boost featured Yashasvi Jaiswal in their Stamina Stars campaign in April 2022.
The ad campaign was about promoting young upcoming talent in sports.
Colgate
The brand highlighted his real-life journey of overcoming all odds to become the youngest cricketer in history to score a double ton in List A cricket.
