Mumbai Indians renews Skechers partnership
Five-time Indian Premier League (IPL) champions, Mumbai Indians, have announced a partnership renewal with footwear and apparel company, Skechers, who will continue on as the Hardik Pandya-led team’s Official Kit Partner. The partnership will see Skechers design and supply the team with high-performance kits and also official fan merchandiser for the supporters. Skechers will also launch a new digital campaign featuring Mumbai Indians players Tilak Varma, Shardul Thakur and Ryan Rickleton to support the kit launch. With Skechers and Mumbai Indians renewing their partnership the partnership between both continues for a third consecutive year.
A Mumbai Indians spokesperson said,
“At Mumbai Indians, the jersey represents more than just the team; it reflects the mindset, pride, and expectations that come with being part of this franchise. Our continued association with Skechers ensures that our players are equipped with kits that support performance at the highest level, while also giving our fans a way to feel connected to the team, both on and off the field.”
Rahul Vira, CEO, Skechers South Asia, added,
“Mumbai Indians are a team that embodies the consistency, resilience, and fearless spirit that aligns naturally with Skechers’ performance-led philosophy. As we enter the third year of our partnership, we look forward to bringing fans closer to the team through footwear and apparel that combine innovation, comfort, and style, while celebrating the energy and ambition that define modern-day cricket.”