Ferrari signs new deal with SkinCeuticals
Italian Formula One team Ferrari have announced a new multi-year partnership agreement with medical aesthetic skincare brand SkinCeuticals, who has joined Ferrari as their Official Skincare Partner. The partnership will be launched by a global campaign and will have Ferrari and SkinCeuticals work on content initiatives, premium hospitality experiences, and exclusive onsite activations at select races across the globe.
Lorenzo Giorgetti, Chief Racing Revenues Officer at Ferrari, commented,
“We are proud to welcome SkinCeuticals as the Official Skincare Partner of Scuderia Ferrari HP. As our first partnership in the skincare category, this collaboration further elevates the Scuderia Ferrari HP guest experience through a partner that shares our commitment to innovation, pursuit of excellence, and delivering premium experiences for our community. We look forward to bringing the partnership to life throughout the racing season.”
Julien Chardon, Global Brand President of SkinCeuticals, said,
“We are proud to partner with Scuderia Ferrari HP, an icon of performance and one of the most globally influential brands in the world. This partnership marks an exciting moment for SkinCeuticals as we expand the brand into new cultural spaces that reflect the values we’ve always stood for – medical optimization, cutting-edge innovation, and the beauty of high performance.”