Non-banking financial firm Capri Global Capital have extended their partnership with Indian Premier League (IPL) franchise Gujarat Titans, which will see Capri Global continue on as an Associate Sponsor of the team with the partnership entering its third-year.
The deal will see the Capri Global logo present on the right chest of the Gujarat Titans’ official team jerseys.
Colonel Arvinder Singh, COO – Gujarat Titans, commented,
“We are delighted to continue our partnership with Capri Global into the new IPL season. Capri Global made its IPL debut with the Gujarat Titans and the extension of the association is a testament to the tremendous value added to the brand with our winning performances. We look forward to a long mutually beneficial association with Capri Global.”
Basant Dhawan, group CMO, Capri Global, added,
“At Capri Global, we recognize the transformative power of sports in bringing communities together. With its incredible reach of over 500 million in India, the league is the fastest reach aggregator across media platforms. It helps us drive brands to connect with varied audiences across income strata and geographies. This is our third year of association with the Gujarat Titans and we firmly believe that it will further help us drive brand affinity and create meaningful engagement propositions with our existing and potential customers.”
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