New Zealand Cricket brings Hero VIDA as Title Sponsor for IND-NZ series
The New Zealand Cricket (NZC) has announced a new partnership with Hero VIDA who has been named as the Title Sponsor for the upcoming series between New Zealand and India. New Zealand will be hosting India for a lengthy series which will include 2 Test matches, 5 ODIs and 5 T20Is which kicks off from October 22, 2026 and goes on until December 2026. Hero VIDA will hold the naming rights for the entire series and have prominent branding presence across the ground and broadcast during the entire tour.
Geoff Allott, CEO, New Zealand Cricket, commented,
“This is a significant year for sport between India and New Zealand, and we are delighted that this extensive tour will be part of the centenary celebrations. Twelve matches across all three formats underline the scale of the series, and we are pleased to welcome Hero VIDA as Title Sponsor for what promises to be a memorable home summer. India’s tours of New Zealand always generate tremendous interest, and we look forward to another highly competitive series between the two sides.”
Sanjay Bhan, Executive Vice President – Global Business, Global Product Planning and Global Market Insights, Hero MotoCorp, said,
“Cricket has a remarkable ability to bring people together, transcending borders and creating moments that millions can celebrate together. We are proud to be the Title Sponsor for India’s tour of New Zealand, marking yet another significant chapter in the sporting relationship between the two nations. This much-anticipated series will see two of the world’s top cricketing teams battle it out across an exhilarating line-up of T20s, ODIs and Test matches. For HERO VIDA, this partnership is an opportunity to associate with a highly anticipated international tournament while celebrating the spirit of movement, ambition and progress—principles deeply rooted in our brand. We look forward to an exciting series that inspires fans across the world and creates many memorable moments, both on and off the field.”
Lokesh Sharma, Managing Director, TCM Sports, added,
“Our partnership with New Zealand Cricket has been built over several years and created strong commercial opportunities for its international cricket. This is an especially significant tour, both because of its scale and because it comes in the centenary year of sporting ties between India and New Zealand. We are delighted to have Hero VIDA on board as the Title Sponsor and look forward to delivering a strong partnership across the series.”
