Formula 1 News

Alfa Romeo score Ceramica Cielo partnership

Italian interior design brand joins as an Official Partner.

Hinwil-based Formula One team Alfa Romeo have announced a new partnership with Italian ceramic manufacturer Ceramica Cielo. Known for its distinctive, sophisticated and unique style, Ceramica Cielo has been one of the trend setters in the world of interior design.
The partnership will allow the Italian brand to feature in some of the leading trade shows in the sector and work with the F1 team on various advertisement campaigns along with featuring on some of the well-known interior design and lifestyle publications. The deal will also put the Ceramica Cielo logo on the top of the Alfa Romeo race car’s chassis.

Speaking about the partnership, Frédéric Vasseur, Team Principal Alfa Romeo F1 Team ORLEN, commented:
“Our new partnership with Ceramica Cielo is born out of the many similarities between our companies. Both Alfa Romeo F1 Team ORLEN and Cielo are relentless in the pursuit of perfection, both apply innovation to improve established technologies, both have a keen eye for design. Bringing this partnership to light is a further sign of the power of our team and our sport to reach out to a wide range of sectors and to bring benefit to companies in a varied suit of lines of business.”

Marco Colacicco, President of Ceramica Cielo, added:
“We are proud to stand shoulder to shoulder with Alfa Romeo F1 Team ORLEN as they tackle this new challenge on track. The team and Cielo share two of their values: the quest for innovation and the pursuit of excellence, of which the Made in Italy design is a world-famous symbol.”

Alfa Romeo kicked off the 2022 F1 season in style with a double-points finish through Valtteri Bottas’ P6 and Zhou Guanyu’s P10 on debut in Bahrain. They will be hoping to continue their points-scoring streak in Saudi Arabia on March 27, 2022.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Recent Posts

ICC Champions Trophy 2025 | Match 6: Bangladesh vs New Zealand | Preview and Predictions

Bangladesh desperate for a win to keep their Champions Trophy campaign alive Two teams, meeting…

1 hour ago

Ferrari teams up with Ambipar

Ambipar joins as Team Partner Italian Formula One team Scuderia Ferrari have announced a new…

3 hours ago

Delhi Capitals joins forces with MSD Pharmaceuticals

New deal to raise awareness about cervical cancer Women's Premier League (WPL) franchise Delhi Capitals…

3 hours ago

Alpine partners with Eni

Multi-year deal signed French Formula One team Alpine have announced a multi-year partnership with Eni,…

3 hours ago

Red Bull teams up with 1Password

Multi-year deal signed Austrian Formula One team Red Bull Racing have signed a new multi-year…

1 day ago

ICC Champions Trophy 2025 | Match 5 India vs Pakistan | Preview and Predictions

Cricket's biggest rivalry heads to Dubai One of the biggest rivalries in cricket, if not…

2 days ago