Aditya Chaudhuri - News Site Editor Page 250
Casillero del Diablo partners with Mexican national football teams
The Mexican Football Federation (FMF) has announced a multi-year partnership agreement with Chilean wine brand Casillero del Diablo with the help of Soccer United Marketing arm of Major League Soccer....
ESL FACEIT Group inks Qiddiya City deal
ESL FACEIT Group has signed a five-year partnership agreement with Qiddiya City, as the two aim to engage their respective sets of supporters and invite them to share the common...
WNBA partners with TNT Sports
The Women’s National Basketball Association (WNBA) has signed a multi-year partnership agreement with pay television sports channel TNT Sports. The broadcast partnership will see viewers in Ireland and the UK...
PGA of America nets Lexus deal
Toyota's luxury vehicle division Lexus has signed a partnership agreement with the PGA of America, thus becoming the Official Vehicle of the PGA Championship, the KitchenAid Senior PGA Championship, the...
Iga Swiatek partners with Lancôme
L'Oreal Group's luxury beauty brand Lancôme has roped in tennis star Iga ?wi?tek as a brand ambassador. The partnership sees ?wi?tek become the first brand ambassador for Lancôme in Poland...
FC Barcelona and EBC Financial Group team up
FC Barcelona have announced a partnership agreement with ECB Financial Group for a period for three and a half years, roping it in as their Official Partner in Foreign Exchange...
LTA signs new deal with BRITA
The Lawn Tennis Association (LTA) has roped in water filtration company BRITA as its Official Water Partner for the 2024 season. The partnership will see BRITA supply the players, officials,...
Delhi Capitals join forces with Encalm Hospitality
The Delhi Capitals (DC) have roped in travel and airport hospitality company Encalm as their men's team's Hospitality Partner for the ongoing Indian Premier League (IPL) season. As per the...
ATP Tour partners with Yokohama Tire
Japanese tyre manufacturer Yokohama Tire has signed a multi-year global partnership agreement with the ATP, thus becoming the Official Tire Partner of the ATP Tour. Yokohama Tire will become a...
MS Dhoni joins Explosive Whey
Mahendra Singh Dhoni has joined Explosive Whey, an Indian whey protein and supplements brand, as an investor, mentor, and brand ambassador. Explosive Whey was founded by Kedar Jadhav, an Indian...