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Bellingham teams up with Lucozade

Jude Bellingham teams up with Lucozade

May 17, 2024

English professional footballer Jude Bellingham has been revealed as a brand ambassador of British soft drinks brand Lucozade as part of a multi-year agreement.

The Real Madrid CF star will thus headline the brand’s multi-million pound “Bring the Energy” television campaign.

Lucozade already has a long-standing deals in place with the England men’s and women’s national football teams.

Also read: Jude Bellingham’s brand endorsements

Jude Bellingham commented:

If you’ve played sport at any level in the UK, you know that Lucozade Sport is the go-to drink associated with sporting performance. My brother and I used to watch our dad play football and I always remember him having one in his hand. So to now be working with such an iconic brand is massive for me – I’m looking forward to Bringing the Energy with them this summer and beyond!

Matt Riches, Head of Partnerships at Lucozade, added:

Jude embodies what we’re all about at Lucozade so this is a massive moment for our brand. He epitomises our Bring the Energy campaign and we know he’s going to take it to the next level. The next few months for Jude and the England team are going to be huge and we’re excited to be with him every step of the way.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

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