BWF nets foundit deal

The Badminton World Federation (BWF), the international governing body for badminton, has signed a partnership agreement with talent platform foundit, which comes on board as its Official Talent Partner.

Through the deal, the BWF will use foundit’s platform to connect its athletes with wider professional opportunities, 

Thomas Lund, Secretary General/COO, BWF, commented:

“We are thrilled to partner with foundit, a leading talent platform that shares our passion for excellence and talent development. Badminton is a sport built on dedication, hard work, and the pursuit of success — values that resonate deeply with foundit’s mission. By joining forces, we aim to inspire individuals to reach their full potential and make a lasting impact in their careers.“

Sekhar Garisa, CEO, foundit, said:

“This partnership is a testament to foundit’s unwavering commitment to enabling and connecting the right talent with the right opportunities. Badminton’s immense popularity in our core markets, particularly among young professionals, makes this partnership a powerful tool for engaging with the millions of job seekers and recruiters across the markets.“