Tennis News

Maxime Cressy: Brand Endorsements 

Tennis player Maxime Cressy, is French and American and has participated in all four grand slams. He is presently ranked 39th by the ATP and has won three singles titles and two doubles titles on the ATP Challenger Tour. Cressy was born in Paris in May 1997 and started playing tennis when he was 4...
Staff

Holger Rune’s Sponsors 

Holger Vitus Nødskov Rune is a Danish professional tennis player. As a junior, Rune was ranked as high as World No. 1, winning 10 ITF Circuit titles as well as the 2019 French Open Boys’ title. The 19-year-old turned professional in 2020 and earned a career-high ATP ranking of No. 8 on March 6, 2023....
Rahul Saha

The Impact of Player Activism: From Social Justice to Environmentalism in the Tennis Community

Player activism has become a significant force in professional tennis, with players using their platforms to advocate for social justice, environmentalism, and other causes. From Serena Williams’ outspokenness on issues of racial injustice to Naomi Osaka’s public support for mental health awareness, players are increasingly using their voices to effect change both on and off...
Aditya Chaudhuri

Iga ?wi?tek and Ben Shelton join On Running

WTA World No. 1 Iga Swiatek and ATP World No. 41 Ben Shelton have signed a new partnership with Swiss shoe brand On Running. Swiatek will join as a global ambassador of the Swiss brand which has Roger Federer as a co-entrepreneur. Swiatek and Shelton will both be wearing On Running shoes on the court from now on. Swiatek previously had a partnership with ASICS while Ben Shelton used to wear New Balance on the court. Both players will debut their new apparel at the upcoming Miami Open. The partnership will eventually see both players sport On apparel from head to toe on the courts. Federer had invested in the Swiss company back in 2021. Iga Swiatek, spoke about joining On Running, commenting, "I’m happy the On team believes in me as an athlete and a person. We plan to grow, develop and make an impact together. You’ll see me in totally new outfits during my next matches and I hope you like it as much as I do. 'And what’s more exciting is that we started to work on my shoes which are crucial in my job and will complement my style of play, giving me everything I need on court. As the process of designing unique shoes takes time, you’ll see me in On shoes later during the year. And when you do… it’s gonna be huge.”
Aditya Chaudhuri

The Most Challenging Tennis Surfaces and Their Effect on Players’ Performance

Do you love watching the high stakes, exciting matches of the world’s top tennis players? Have you ever wondered what makes some players dominate others on different surfaces? Believe it or not, the surface they are playing on can make a huge difference in their performance. With hard courts, clay courts, and grass courts all...
Staff

Morgan Stanley nets partnership with WTA

The Women’s Tennis Association (WTA) has announced a multi-year partnership with Morgan Stanley. The partnership will see Morgan Stanley join as a Global Partner of the WTA. The New York-headquartered investment management and financial services company will also become an Exclusive Presenting Partner of the WTA’s Come Play initiative, which aims to use tennis to...
Aditya Chaudhuri

Rolex extends Shanghai Masters ATP 1000 deal

Swiss luxury watch manufacturer Rolex has renewed its title sponsorship partnership with the Shanghai Masters ATP 1000. The new ten-year deal will last till 2032. The Shanghai Masters ATP 1000 has been off the calendar for the last three years due to the COVID pandemic but will be returning in October 2023. The tournament will...
Aditya Chaudhuri

Great Tennis Scholarships in 2023

If you like playing tennis, it’s time to think about a career in a big sport. The first step to becoming a successful athlete is getting a college athletic scholarship. To increase your chances of getting a good scholarship, you need to make a lot of effort for continuous self-improvement and start preparing early. The...
Staff

Ben Shelton: Sponsors 

For someone who just turned professional in 2022, Ben Shelton has progressed by leaps and bounds within a short span of time. Shelton took an unorthodox approach during his junior years, forgoing junior ITF tournaments abroad to improve his game with a dedicated schedule while remaining in the US. This bore fruits, as he won...
Rahul Saha

Magda Linette: Sponsors 

Magda Linette is a 30-year-old Polish professional tennis player. She started playing tennis at the age of six and prefers playing on hard courts. Linette made her professional debut in 2009 and reached a career-high Women’s Tennis Association (WTA) ranking of 33rd in February 2022. Linette has reached five WTA finals in her career and...
Rahul Saha