Ash Barty partners with Grill'd
Australian former professional tennis player Ash Barty has teamed up with Australian fast-food restaurant chain Grill'd to launch the "Barty Burgers" to raise funds for children. Grill'd will be making...
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All about SILA — Novak Djokovic's latest brand
With a new tennis season set to get underway with the 2024 Australian Open (AO), Novak Djokovic is grabbing headlines again — this time for an off-court project. Djokovic is...
Brisbane International Sponsors 2024
The 2024 edition of the Brisbane International tennis tournament is set to commence on December 31, 2023, and conclude on January 7, 2024. With the competition taking place just before...
Adrian Mannarino: Brand endorsements
This article contains information about French professional tennis player Adrian Mannarino's brand endorsement deals. Also read: Ben Shelton: Endorsements Adrian Mannarino's Sponsors and Brand endorsements over the years: Babolat, Hydrogen,...
Warner Bros Discovery and ATP Media renew partnership
Warner Bros Discovery (WBD) has announced a three-year partnership renewal with ATP Media, the broadcast division of the ATP Tour. The partnership extension will see Warner Bros continue to broadcast...
Australian Open partners with Australian Broadcasting Corporation (ABC)
Tennis Australia has signed a deal with the Australian Broadcasting Corporation (ABC), which has thus gained the domestic audio rights for the 2024 Australian Open. The partnership will see the...
Australian Open renews Luzhou Laojiao partnership
Tennis Australia has announced a multi-year partnership extension with Chinese distilleries company Luzhou Laojiao, which will thus continue on as the Official Baijiu Partner of the Australian Open for the...
Australian Open extends CyberCX partnership for 2024 edition
Tennis Australia has extended its partnership agreement with global cyber security firm CyberCX, which will thus serve as the Official Cyber Security Partner of the 2024 Australian Open. CyberCX will...
Amazon Prime Video bags Wimbledon broadcast rights for Austria and Germany
Amazon's multinational OTT platform Prime Video has acquired the exclusive broadcast rights for Wimbledon in Austria and Germany on a four-year deal starting from 2024 and set to run until...
Women's Tennis Association (WTA) Sponsors
Following are the partners and suppliers of the main organising body of women's professional tennis — the Women's Tennis Association (WTA). Also read: ATP Tour Sponsors Title Partner Hologic In...
Australian Open nets Louis Vuitton partnership
The Australian Open (AO) has announced a partnership agreement with leading fashion brand Louis Vuitton, bringing it on board as the Official Trophy Trunk provider. The French luxury brand has...
WTA Tour and Stats Perform extend partnership
Sports data and analytics company Stats Perform has extended its partnership with the Women's Tennis Association (WTA). The agreement is now set to run until the end of the decade....
ATP and Lacoste renew partnership
The Association of Tennis Professionals (ATP) has renewed its long-term partnership with international clothing brand Lacoste. The partnership extension will see Lacoste continue to serve as the Official Outfitter of...
Nick Kyrgios opens OnlyFans account
Australian tennis player Nick Kyrgios has revealed that he is joining video subscription company OnlyFans. Kyrgios took to his social media channels to announce that he had opened an account...
Tennis Australia inks deal with New Balance
Tennis Australia, the governing body of tennis for Australia, has announced a three-year partnership agreement with sportswear brand New Balance. The deal will see New Balance become the Official Performance...
Daniil Medvedev: Sponsors | Brand endorsements
A former World No. 1, Russian professional tennis player Daniil Medvedev has won a total of 20 career singles titles, including his maiden Grand Slam title at the 2021 US...
Daniil Medvedev joins M80
World No. 3 tennis player Daniil Medvedev has joined esports organisation M80 as a co-owner. Medvedev, an avid gamer, will be "advising the organisation on esports endeavours (partnerships, growing the fan...
International Tennis Federation (ITF) inks Iberdrola deal
The International Tennis Federation (ITF) has roped in Spanish energy firm Iberdrola as the Official Energy Partner of the Billie Jean King Cup by Gainbridge — the women’s World Cup...
Andrey Rublev: Brand endorsements
Andrey Rublev is a Russian professional tennis player. With 14 ATP singles titles, including an ATP 1000 title in Monte Carlo this year, Rublev has emerged as one of the...
UBS to sponsor Roger Federer till 2025
UBS Group has revealed that it will continue sponsoring tennis legend Roger Federer until at least 2025. The Zürich-headquartered investment bank and financial services company has also said that further...
Pro Tennis League secures Harven Realtors as title sponsor for Season 5
Indian franchise-based tennis tournament Pro Tennis League (PTL) has on-boarded Emirati real estate and property management company Harven Realtors as the title sponsor of its fifth season, which is set...
Tennis in 2023: The Players to look out for
As both men's and women's tennis navigate through a phase of transition, we are witnessing the gradual departure of the current generation of stars. This transition paves the way for...
Sumit Nagal partners with Gatorade
Indian tennis star Sumit Nagal has signed a new three-year deal with energy drink brand Gatorade. The four-time ATP Challenger Tour champion and one-time junior Wimbledon doubles champion is currently...
Sumit Nagal teams up with Asics
Japanese sports performance brand Asics has added Indian professional tennis player Sumit Nagal to its star-studded roster of athletes. The announcement was made at the Asics Store in Lucknow, where...
Bryan Brothers team up with RIA Eyewear
The Bryan brothers, Mike and Bob, have been announced as brand ambassadors of New York-based performance eyewear firm RIA Eyewear. The brothers join Gigi Fernández on RIA's team of ambassadors...
Daniil Medvedev partners with Rainbow Six Siege
Ubisoft has revealed that Daniil Medvedev is joining its Tom Clancy's Rainbow Six Siege roster as a Game Ambassador. As per the agreement, Medvedev will work with the development team...
US Open Sponsors 2023
This article contains information regarding the organisations enjoying a strong branding presence across the physical and digital assets of the 2023 edition of the US Open — one of the...
Carlos Alcaraz and Babolat extend partnership
Spanish tennis star Carlos Alcaraz has extended his partnership with tennis equipment brand Babolat for a further seven years, following a renewal agreement. The deal will see Babolat continue to...
US Open extends American Express partnership
The US Open has announced a multi-year renewal of its partnership with global integrated payments firm American Express, which will thus continue to be a partner of the event and...
beIN and US Open renew partnership
The US Open has extended its partnership with Middle East and North Africa-based sports broadcaster BeIN Sports, which will continue to hold the exclusive media rights for the prestigious tennis...