FIFA’s digital streaming platform, FIFA+ has obtained the non-exclusive distribution rights of Italian tier-3 football league Serie C. The deal will see FIFA+ live-stream the Serie C games and also provide coverage of the Coppa Italia Serie C and Supercoppa Serie C tournaments.
Romy Gai, FIFA’s Chief Business Officer, commented,
“We’re delighted to be welcoming Serie C to the FIFA+ platform and continuing to bring a global audience to football from around the world. Serie C harbours some of the best storylines in Italian football.”
Matteo Marani, Lega Pro Chairman, added,
“This agreement highlights the international fame of our Lega Pro. We’re happy for supporters and for this new possibility which will broaden the visibility of the brand of the Serie C clubs and their partners.”
McLaren Racing have announced a new partnership with Japanese motorcycle and passenger car wheel manufacturer,…
Premier League giants Arsenal have announced a new multi-year deal with security provider, ADT, who…
French Formula One team Alpine has announced a partnership renewal with Argentine e-commerce company &…
MotoGP has announced a multi-year partnership with ticket and hospitality packages brand, Quint, who will…
The Hundred franchise Birmingham Phoenix have announced a new partnership with footwear brand Skechers, which…
The PGA TOUR has announced a new multi-year partnership with SPF-first skincare brand Supergoop!, who…