Football News

FIFA World Cup 2026: Teams and their kit sponsors

The most elite event on the football calendar will start later this June, with the 2026 FIFA World Cup being hosted by the US, Canada, and Mexico.

With 48 nations from all over the world participating in this global spectacle, fans from all over the world will be supporting their favourite players and teams. Many fans, both in the stadiums and those watching from home, will be seen sporting the national team jerseys these sides will play in.

Here, we look at the kit manufacturers of every team participating in the 2026 FIFA World Cup.

Canada | Nike

The Canadian Soccer Association has a kit sponsorship deal in place with American sportswear company Nike.

As per the deal, signed in December 2018, Nike is to serve as the official kit supplier of Canada’s men’s and women’s national teams beyond the 2026 FIFA World Cup.

Mexico | Adidas

The co-hosts of the 2026 World Cup have a sponsorship deal in place with the German sportswear giant Adidas.

Adidas began its partnership with Mexico in 1984, but it ended in 1990. After a reasonable gap, the partnership resumed in 2007.

Adidas is the official outfitter for all national teams of the Mexican Football Federation. In November 2024, the two renewed their partnership until 2034.

United States of America (USA) | Nike

Homegrown sportswear brand Nike has had a long-standing kit sponsorship deal in place with the USA since 1995.

In November 2021, the United States Soccer Federation further strengthened this partnership by signing a ten-year extension with Nike, which included kit sponsorship for its men’s and women’s national teams. 

Australia | Nike

Football Australia has a long-standing partnership agreement in place with American sportswear brand Nike, which goes back two decades. 

In November 2023, the two parties extended their partnership, signing a kit sponsorship extension set to run until 2033 and take their partnership into its third decade

As per the deal, Nike not only sponsors Australia’s men’s, women’s, Youth, and Junior teams, but also makes significant investments into the development of grassroots football and inclusivity programmes throughout the country.

Iran | Majid

Playing kits of the Iran men’s national football team are manufactured by Iran-based sports goods producer Majid.

Earlier known as Merooj, the 1987-founded sports apparel and accessories company has also produced kits for Iran’s World Cup qualifiers and will likely remain the kit sponsor for their FIFA World Cup 2026 campaign.

Japan | Adidas

German global sportswear company Adidas has been the official kit sponsor of the Japan Football Association’s (JFA) national teams since 2023, with the deal currently set to run until the end of the 2026 FIFA World Cup.

As per the deal, Adidas is the official outfitter for Japan’s men’s, women’s, and youth national football teams. In 2024, Adidas also brought in Japanese designer Yohji Yamamoto (Y-3) to launch special-edition kits.

Jordan | Kelme

The Jordan national football team have a partnership deal in place with Kelme, a Spain-based sports equipment and manufacturing company.

The partnership between the Jordan Football Association and the Spanish sportswear brand founded in 1977 was announced by the latter via social media in June 2024.

Qatar | Adidas

The Qatar men’s national football team have a sponsorship agreement with German global brand Adidas. Adidas had previously sponsored the Qatar national team from 2003 to 2008. 

A multi-year partnership was announced in November 2025 by the Qatar Football Association, which designated Adidas as the official kit sponsor of all QFA national teams.

Saudi Arabia | Adidas

The Saudi Arabian Football Federation (SAFF) has a kit sponsorship deal in place with Adidas.

The current agreement between the two was signed in November 2022 for a period of four years and includes the provision of matchday and training kits for the Saudi Arabia men’s, women’s, and youth national teams.

South Korea | Nike

The Korean Football Association (KFA) has a long-standing partnership with American sportswear brand Nike, which has been supplying its national teams with kits since 1996.

Nike has also included traditional patterns and cultural elements, like dancheong patterns and tiger claw marks, in the South Korea kits. The most recent agreement between Nike and the KFA, signed in January 2020, will see Nike serve as the official kit supplier of the KFA’s national teams until 2032. This deal is reportedly worth 240 billion South Korean won.

Uzbekistan | 7Saber

Homegrown Uzbek sportswear brand 7Saber recently signed a kit sponsorship deal with the Uzbekistan Football Association (UFA) in August 2025.

The brand, founded in 2019, replaced German brand Jako as the UFA’s kit supplier and will be providing match and training kits for the Uzbekistan national team, who will be making their first-ever appearance at the World Cup in 2026.

Iraq | Jako

The Iraq Football Association’s kit supplier is German sportswear brand Jako. In September 2022, Jako signed a three-year deal with the Iraq FA.

As part of the deal, Jako provides the training gear and kits for the Iraq men’s national football team. Following initial concerns regarding the quality of the new apparel in late 2022, the partnership has continued, as Iraq players wore Jako jerseys in a recent World Cup qualifier.

Algeria | Adidas

The Algerian national team has had a partnership agreement in place with German global brand Adidas since 2016.

As per the deal, Adidas is to provide the matchday and training kits to Algeria until the end of the 2026 FIFA World Cup, after which it will be replaced by another German brand, PUMA.

Cape Verde | Tempo

African island nation Cape Verde is one of the smallest nations ever to qualify for the 2026 World Cup. 

Cape Verde has a kit sponsorship deal with Vienna-based sportswear brand Tempo, a partnership that began in 2022 for a duration of four years.

Tempo will provide the matchday and training wear for the Cape Verde national team at the 2026 FIFA World Cup.

Egypt | PUMA

In January 2019, German sportswear brand PUMA signed a multi-year partnership deal with the Egyptian Football Association (EFA), replacing fellow German brand Adidas as the kit sponsor for Egypt’s national football teams. 

The deal covers Egypt’s men’s, women’s, and youth football teams.

Ghana | PUMA

German sportswear brand PUMA is a long-standing partner of the Ghana Football Association (GFA). 

As per the deal between the two, PUMA provides the matchday and training kits for Ghana’s men’s, women’s, and youth national football teams. 

PUMA last extended its partnership with the GFA in January 2015.

Côte d’Ivoire (Ivory Coast) | PUMA

PUMA has maintained a long-standing partnership with Côte d’Ivoire — since 2005.

PUMA last extended its Ivory Coast kit sponsorship deal in November 2014. As per the deal, PUMA supplies playing kits, training apparel, and other equipment to the Ivorian national team.

Morocco | PUMA

In October 2019, PUMA signed a kit sponsorship deal with the Fédération Royale Marocaine de Football (Royal Moroccan Football Federation).

As part of the deal, PUMA provides the Morocco national teams with culturally inspired designs, supplying match kits, training gear, and equipment.

Senegal | PUMA

The Senegalese men’s national team debuted their new PUMA kits at the 2018 World Cup in Russia. As per the kit sponsorship agreement signed in February 2018 between PUMA and the Senegalese Football Federation, the Lions of Teranga continue to sport PUMA kits.

South Africa | Adidas

In October 2025, the South Africa Football Association signed a kit sponsorship deal with German sportswear brand Adidas, switching to the three stripes from Le Coq Sportif.

The partnership, effective from February 2026, will see Bafana Bafana sport Adidas’ iconic stripes at the 2026 FIFA World Cup.

Tunisia | Kappa

The Tunisian Football Federation signed a partnership agreement with Italian sportswear brand Kappa in 2019, with the deal initially set to run until 2022

The deal was renewed later, with Kappa remaining the official outfitter of the Tunisian national teams. As the official technical sponsor, Kappa provides all team apparel for the Tunisian men’s and youth national teams, with designs often incorporating Tunisian history and culture, like the El Jem amphitheatre pattern.

Democratic Republic of the Congo (DRC) | Umbro

The Democratic Republic of Congo became the last African nation to qualify for the 2026 FIFA World Cup. Their kit sponsor for the tournament is Umbro, a British sports equipment manufacturer. 

As per the deal, signed in April 2023, Umbro serves as the official technical partner of the DR Congo national teams and provides them with playing, training, and off-field apparel and equipment. 

The two parties extended their partnership in November 2025 for another year.

Croatia | Nike

Nike has had a long-standing partnership agreement in with the Kockasti since 2000. Their current agreement is set to end in mid-2026.

Nike has provided the Croatia national teams with matchday kits, training wear, and equipment for the last 25 years, but it has been confirmed that the American sportswear company will be replaced by rival Adidas as the teams’ official kit supplier after the 2026 FIFA World Cup.

England | Nike

American sportswear giant Nike has been the kit sponsor for all national teams affiliated with the English Football Association (FA) since 2013. 

The two parties signed an extension deal in December 2016 worth a whopping £400 million over a 12-year period. The deal also has clauses for incentive payments if a team reach the latter stages of major tournaments. Nike replaced Umbro in 2013 as the official kit supplier to the England national teams. Umbro had served in this role since the 1950s.

France | Nike

Nike is the kit sponsor of the French Football Federation (FFF) and its national teams, with a recent agreement, signed in March 2024, extends the partnership until 2034 in a whopping £100m-a-year deal

Along with providing kits for France’s men’s, women’s, and youth national teams, Nike also includes “a specific element dedicated to amateur football and referees” in its partnership with the FFF.

Norway | Nike

Since 2015, Nike has had a partnership in place with the Norway national teams as their official kit sponsor.

Nike is a long-term technical partner of the Norwegian Football Federation, with its partnership covering kits and training gear for the country’s men’s, women’s, and youth national teams. 

In March 2020, the two parties signed an extension agreement to take the partnership through 2026

Portugal | PUMA

In November 2024, Portugal ended their long-standing partnership with Nike and began a new one with German brand PUMA, which officially kicked off on January 1, 2025.

As per the deal, PUMA serves as the technical sponsor for all Portuguese Football Federation (FPF) national teams, including the men’s, women’s, youth, futsal, beach soccer, and esports sides.

Germany | Adidas

Homegrown global brand Adidas has been the kit sponsor for Germany for seven decades and has created several iconic kits for the German national team. 

In March 2024, the German Football Association (DFB) announced their departure from their 70-year partnership with Adidas to sign a new lucrative deal with rival brand Nike. The DFB–Nike deal is worth a whopping €100 million per year and will run from 2027 to 2034.

The 2026 FIFA World Cup is the last tournament where the iconic three stripes of Adidas will appear on the German national team kit and training apparel.

Netherlands | Nike

Nike has had a long-standing partnership in place with the Koninklijke Nederlandse Voetbalbond (KNVB) or the Royal Dutch Football Association since 1996 as their official kit sponsor.

As per the deal, Nike provides kits, training gear, and equipment for all KNVB-affiliated Dutch men’s, women’s, and youth national football teams. 

In November 2024, the two parties signed an extension, extending their collaboration through 2030.

Austria | PUMA

The Austrian Football Federation (ÖFB) has had a long-standing partnership with German sportswear brand PUMA since 1974.

As part of the deal, PUMA provides the Austria men’s, women’s, and youth national football teams with match kits and training apparel, while also managing their replica and merchandise inventory.

The partnership has been extended several times, with the most recent long-term renewal signed in November 2014.

Belgium | Adidas

Adidas has been the official kit supplier of the Belgium national football teams since 2014. 

The partnership entails Adidas providing the country’s men’s and women’s national football teams with training gear, matchday kits, and equipment. 

The partnership between Adidas and the Royal Belgian Football Association was last renewed on the back of a six-year deal in September 2020.

Bosnia & Herzegovina | Kelme

The football association of Bosnia & Herzegovina (N/FSBiH) signed a partnership deal with Spanish sportswear brand Kelme in March 2023, replacing Adidas.

This deal designates Kelme as the Technical Sponsor of Bosnia & Herzegovina’s men’s, women’s, and youth national football teams, providing them with training gear, matchday kits, and equipment.

Czechia | PUMA

The Football Association of the Czech Republic (FACR) has had a long-standing partnership in place with global sportswear brand PUMA as a kit sponsor since 1995. 

The partnership entails PUMA providing the training and matchday kits for the Czechia men’s, women’s, and youth national teams for football, futsal, and beach football. 

The latest long-term renewal between PUMA and the FACR was signed in November 2014.

Spain | Adidas

Germany-based sportswear giant Adidas has been a long-standing partner of the Royal Spanish Football Federation (RFEF), since 1980.

As per the deal, Adidas has been supplying the official matchday kits and training gear and equipment to Spain’s men’s, women’s, and youth national football teams.

A long-term deal was signed between the two parties in November 2019, keeping Adidas as the official kit sponsor of RFEF national teams until 2030 following contract disputes.

Scotland | Adidas

The Scottish Football Association (SFA) has had a kit sponsorship deal in place with Adidas since 2010. 

The partnership entails Adidas providing matchday kits and training gear for the Scotland men’s and women’s national teams.

In August 2022, the two parties extended their partnership until 2028.

Sweden | Adidas

Adidas has been the official kit supplier for the Swedish Football Association (SvFF) since 2013.

The partnership covers the Sweden men’s, women’s, and youth national teams, whom Adidas provides with matchday kits and training gear.

Switzerland | PUMA

PUMA has had a long-term partnership with the Swiss Football Association (SFV) since 1998.

As part of the agreement, PUMA is designated as the official technical sponsor for all SFV national teams, including men’s, women’s, and youth squads. The agreement covers replica kits, fanwear, and merchandising rights as well.

Türkiye | Nike

Nike is the official kit supplier for the Turkish Football Federation. As part of the deal, Nike is responsible for designing the training gear, match kits, and apparel for the Türkiye men’s, women’s, and youth national teams.

The partnership between Nike and the Turkish Football Federation was renewed in 2024.

New Zealand | PUMA

PUMA signed a kit sponsorship deal with New Zealand Football in December 2023.

As per the deal, PUMA provides kits for all ten New Zealand Football national teams, including the men’s and women’s national football teams from the U17 to senior levels, as well as the futsal and esports teams.

Argentina | Adidas

In June 2024, the Argentine Football Association (AFA) renewed its long-running deal with German brand Adidas as its official kit sponsor until 2038

Adidas has kitted the Argentine national teams since 2001 and will continue to provide matchday kits and training gear for the AFA’s men’s, women’s, and youth national teams till 2038.

Brazil | Nike

In December 2024, the Brazilian Football Confederation (CBF) signed a 12-year extension deal with American sportswear giant Nike for a reported US$100 million plus royalties

The current agreement, effective from 2026 until 2038, entails Nike providing kits for the Brazil football, futsal, and beach football teams across their men’s, women’s, and youth divisions. The CBF also holds the rights to sell licensed products.

Colombia | Adidas

The Colombian Football Federation (FCF) and Adidas have collaborated since 2015. 

Adidas has been providing the kits and training apparel for the Colombian men’s, women’s, and youth national football teams. 

In September 2021, the two parties renewed their partnership until 2030.

Ecuador | Marathon Sports

Ecuador-based sportswear company Marathon Sports has been the official kit sponsor of the Ecuadorian national football teams since 1994, when the Ecuadorian Football Federation’s sponsorship with Reebok ended.

Paraguay | PUMA

German sportswear company Puma was previously Paraguay’s kit sponsor from 1999 to 2007, before it was replaced by rival German brand Adidas.

In June 2020, the Paraguayan Football Association (APF) announced that it had signed a new deal with Puma to become the principal kit sponsor of its national teams once again.

In October 2023, Puma and the APF announced the signing of a new extension deal, set to run until the end of the 2026 FIFA World Cup

Uruguay | Nike

In December 2024, Nike announced a multi-year partnership with the Uruguayan Football Association, thus becoming the federation’s exclusive sports sponsor and kit supplier

As per the deal, Nike not only provides the Uruguay national teams with kits, training apparel, and equipment, but also works with the governing body on the development of grassroots football and youth development through community-based programmes.

Curaçao | Adidas

Adidas became the official teamwear partner of the Curaçao national team in November 2025

Along with Voetbalshop.nl, Adidas is responsible for providing the official teamwear for the Curaçaoan side for the FIFA World Cup qualifiers and beyond.

Haiti | Saeta

Colombian sportswear brand Saeta is the official kit sponsor of the Haiti national team for the 2026 FIFA World Cup.

Panama | Reebok

In September 2022, Reebok and the Panamanian Football Federation (FEPAFUT) signed a partnership deal, which made the former the technical sponsor of Panama national football teams until December 2026

As the exclusive kit sponsor, Reebok designs and produces kits for all Panama national teams, including kits for the 2026 FIFA World Cup.

Neha Johri

A dreamer, an avid fiction reader, a foodie and chai lover, firmly believes in the power of manifestation. In love with everything sport, especially the beautiful game!

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