Aditya ChaudhuriViacom18’s streaming platform JioCinema has won the digital rights for the upcoming India tour of the West Indies 2023.
As per the agreement, JioCinema will live-stream the Men in Blue’s upcoming tour, which includes two Tests, three ODIs and five T20Is. The series gets underway from July 12 with the Test series. The ODI series starts from July 27, and the tour concludes with the T20I series that kicks off from August 3.
Hursh Shrivastava, Viacom18 – Sports Head of Strategy, Partnership & Acquisitions, said:
“JioCinema offered a seamless streaming experience that resulted in astonishing benchmarks never heard of. We pushed the boundaries of technological capability to affirm that sports is best experienced digitally. With the India Tour of West Indies 2023, we will forge ahead and offer our viewers a world-class presentation.“
