Kolkata Knight Riders, Delhi Capitals teams up with Amaron for IPL 2026

Indian Premier League (IPL) franchises Kolkata Knight Riders (KKR) and Delhi Capitals (DC) have announced a new partnership with the Amara Raja Energy and Mobility Limited, with the latters’ battery brand Amaron joining the two teams as a partner. The partnership will see Amaron launch ‘The Long Game is Played in the Quiet’ campaign. Amaron will also have helmet sponsorship with both the franchises and will have their logo present on the helmets of the players of both teams. 

A Kolkata Knight Riders spokesperson, said,

“The IPL is a long season that really tests how teams hold up over time. We’re happy to have Amaron with us as we take on that challenge this year.”

Sunil Gupta, CEO, Delhi Capitals, said,

“We are delighted to have Amaron come on board the Delhi Capital’s family for the new season. We’re pleased to partner with a brand that shares our belief in building sustained excellence over time, and we look forward to a fruitful partnership and an exciting season ahead together.”

Chandrasekhar Radhakrishnan, Chief Business Officer, Automotive & Home Energy Business (India & SAARC), Amara Raja Energy & Mobility Limited, added,

“The IPL is one of the loudest sporting platforms in the country, but the long game is played in the quiet. It’s built on discipline, preparation, and consistency, long before the stadium fills. That’s what Amaron stands for: quietly powering long, sustained performance. Through our partnerships with Delhi Capitals and Kolkata Knight Riders, we’re bringing this idea to life celebrating the work that happens in the quiet, away from the hype and applause.”