Formula One team McLaren have announced a new multi-year partnership with leading provider of multi-cloud services for apps, VMware. VMware will be joining the team as an Official Partner.
VMware will help McLaren manage, protect, deliver and connect cloud-based apps which the team use on track and at the McLaren Technology Centre. The team will also use VMware tech to power app optimisation across various clouds, deliver reliable connectivity and provide the best user experiences across devices. VMware branding will also be visible on the McLaren race cars and race suits of the McLaren drivers from the French Grand Prix 2022.
Also Read – Formula One 2022 Team Sponsors: McLaren
Matt Dennington, Director of Partnerships, McLaren Racing, commented:
“It’s fantastic to be partnering with VMware, whose technology will play a key role in connecting the McLaren F1 Team. We operate at race pace on and off-track, and this partnership will help keep us agile across the apps we need, from any device and location, to bring our best on race day.”
Laura Heisman, Chief Marketing Officer, VMware, added:
“McLaren Racing and VMware share a commitment to excellence and a desire to push the boundaries of what is possible to take on the biggest challenges. Through this multi-year deal, we will help drive innovation for the McLaren F1 Team in their pursuit of a world championship.”
MotoGP has announced a multi-year partnership with ticket and hospitality packages brand, Quint, who will…
The Hundred franchise Birmingham Phoenix have announced a new partnership with footwear brand Skechers, which…
The PGA TOUR has announced a new multi-year partnership with SPF-first skincare brand Supergoop!, who…
The UFC have announced a new long-term partnership agreement with sports betting and gaming brand…
This article contains information about the organisations enjoying branding presence across the assets of Aston…
“You know (Manchester United) you are finishing in the bottom half next year, I promise…