Anshuman JoshiWith five domestic trophies already to their name, the Mumbai Indians are the most successful team in Indian Premier League history. However, having missed out on last season’s Playoffs, with the Chennai Super Kings having lifted their fourth IPL trophy, the pressure is well and truly on the Indians and they need to be at their best lest they lose their monopoly over the IPL crown.
Here’s a list of Mumbai Indians’ sponsors going into the 2022 season of the Indian Premier League.
Also Read – Indian Premier League 2022 Sponsors
PRINCIPAL PARTNERS
slice
The Bangalore-based Indian fintech company and “credit card challenger” was announced as a Principal Partner of the MI in January 2020 in a three-year deal reportedly worth ?100 crore, replacing South Korean tech company S?MSUNG. As per the deal, slice serves as the principal MI jersey sponsor, with its logo featuring on the front of all Indians matchday shirts.
DHL Express
The German logistics company was roped in by the MI as a Principal Partner and the Official Logistics Partner ahead of IPL 2021. DHL replaced Colors, Viacom18 network’s premium Hindi channel, as the main back-of-shirt sponsor on the MI matchday shirt.
ASSOCIATE PARTNERS
Marriott Bonvoy
The loyalty programme of full-service hotels and resorts network Marriott International signed a three-year deal with the MI in September 2020 to become their Associate Partner. Bonvoy provides exclusive offers and unique experience opportunities to the fans, and its logo appears at the front of the MI matchday shirt, on the top left corner.
In March 2022, it was announced that Marriott Bonvoy members would be able to redeem their loyalty points for MI matches throughout IPL 2022, with lucky members also standing a chance to attend a gala dinner with the team.
Reliance Jio
The Mumbai-based Indian telecom giant has maintained a sponsorship deal with all eight teams across the IPL since the 2018 season. For the Mumbai Indians, Jio’s logo can be seen on the sleeves of the team’s matchday shirt. Jio is owned by Indian conglomerate Reliance Industries, which owns the Mumbai-based IPL franchise.
Astral Pipes
The Ahmedabad-headquartered plumbing and drainage systems manufacturer was announced as an Associate Partner of the MI in August 2020.
OFFICIAL PARTNERS
Meesho
The Bangalore-based Indian e-commerce company was announced as the official online shopping partner and the lead trouser branding partner for four IPL teams—the Mumbai Indians, the Rajasthan Royals, the Gujarat Titans and the Royal Challengers Bangalore—in March 2022 in a deal covering the 2022 season of the Indian Premier League.
Kingfisher
Kingfisher is a long-time sponsor of the Mumbai Indians. Working with the team, Kingfisher creates co-branded promotional content and offers exclusive unique experience opportunities to the MI fans.
USHA
The Gurgaon-headquartered household durables firm has been an Official Partner of the MI since May 2014.
Cadbury Dairy Milk
Mondel?z’s famous chocolate confectionary brand became the MI’s Official Goodness Partner in September 2020 and launched the #SayThankYou initiative, via which it aimed to provide health insurance to daily wage earners through an NGO called Nirmana.
Kotak
The Mumbai-headquartered banking products and financial services provider serves as an Official Partner to the MI since September 2020. As part of the deal, Kotak has designed MI-themed debit and credit cards for the team’s supporters.
Dream11
Apart from being an Official Partner to the IPL itself, the Mumbai-headquartered Indian fantasy sports platform serves as the designated fantasy sports partner to six out of eight teams in the tournament, excluding the Kolkata Knight Riders and the Royal Challengers Bangalore.
BKT
Ahead of the 2021 IPL season, Mumbai-based tire manufacturer BKT (Balkrishna Industries Limited) signed a sponsorship deal with seven out of eight teams (excluding the SunRisers Hyderabad) in March 2021 to become their Official Tire Partner.
In March 2022, BKT was confirmed as the MI’s Official Tire Partner for IPL 2022.
Performax
The Reliance-owned Indian sportswear brand has been the official kit supplier to the MI since the 2015 season, when it replaced German sportswear giant Adidas.
ESA (Education and Sports for All)
This Reliance Foundation initiative is aimed at providing quality education and sporting opportunities to children across India. ESA has been supported by the MI since 2010, and its logo can be seen on the sleeves of their matchday shirt.
DNA Networks
The Bangalore-headquartered sports event management company serves as the Official Event Management Agency and Exclusive Commercial Partner to the MI. DNA Networks oversees the team’s events management and their sponsorship activations, both digitally and in-stadia.
Radio City 91.1 FM
Radio City 91.1 FM serves as an Official Radio Partner to the MI since IPL 2012. The partnership has seen the two work on several initiatives and offer fans unique experience opportunities.
Fever 104 FM
The Mumbai chapter of the national radio network has served as an Official Radio Partner to the MI since April 2011. Throughout the course of the deal, Fever has offered MI fans several promotional initiatives and unique fan engagement opportunities.
94.3 MY FM
Part of the Dainik Bhaskar Group, the 2006-launched pan-India radio network was added to the Mumbai Indians sponsorship portfolio as an Official Partner ahead of IPL 2022.
Acko
The Mumbai-headquartered general insurance company joined the MI sponsorship portfolio ahead of the 2021 IPL.
Bombay Shaving Company
The New Delhi-based Indian grooming products manufacturer was announced as the official grooming partner of the MI for IPL 2022 in March 2022. As per the branding rights received by Bombay Shaving Company as part of the deal, its logo is set to appear on all MI headwear—helmets and caps—throughout the course of the tournament.
McDowell’s No.1 Soda
The soda offering of United Spirits Limited-manufactured Indian spirit brand McDowell’s No.1 was added to the Mumbai Indians sponsorship portfolio as an Official Partner ahead of IPL 2022.
TeamViewer
The Göppingen-headquartered German tech company was also added to the MI sponsorship portfolio as an Official Partner ahead of IPL 2022.
Strata
The Bangalore-headquartered Indian tech-enabled real estate investment platform was announced as the Official Real Estate Investment Partner of the Mumbai Indians in March 2022.
Amul Kool
The cold beverages brand of India’s Anand-headquartered dairy giant Amul signed sponsorship deals with three IPL teams—the Mumbai Indians, the Kolkata Knight Riders and the SunRisers Hyderabad—in April 2021, becoming their official beverage partner.
