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New Zealand Football and PUMA sign new deal

New Zealand Football and PUMA sign new deal

December 14, 2023

New Zealand Football (NZF) has signed a new long-term partnership agreement with PUMA, which will thus become the Exclusive Apparel Provider to the national football-governing body of New Zealand from 2024 onwards.

The deal will see PUMA provide all ten NZF-affiliated Kiwi national football teams (All Whites, Ford Football Ferns, Men’s U-17, U-20, U-23, Women’s U-17, U-20, Futsal Whites, Futsal Ferns and eFootball) as well as the referees and the teams’ non-playing staff with apparel and equipment. 

Also read: New Zealand national football team sponsors

Johan Adamsson, Global Director of Sports Marketing & Licensed, PUMA, commented:

We are delighted to partner with New Zealand Football. Football is one of the fastest growing sports in New Zealand and we are thrilled to be able to continue the growth of the beautiful game in the Oceania region. We are excited by the ambition of New Zealand Football and look forward to pursuing success on the international stage together.

Andrew Pragnell, CEO, New Zealand Football, added:

This is an exciting new partnership that will take our national teams and New Zealand Football to the next level. PUMA’s commitment to excellence aligns with our ambition as a football association to continually raise the bar for the game in New Zealand.  Football is the biggest participation sport in the country and this partnership will give it the support it deserves to continue that amazing growth.

Also read: Puma to terminate sponsorship of Israel national football team

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

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