Formula 1 News

Oscar Piastri: Brand Endorsements | Business Ventures

This article contains information about the brand endorsements and business ventures of Australian racing driver Oscar Piastri.

Brand Endorsements

Quad Lock

In 2022, Quad Lock signed Oscar Piastri as its global brand ambassador. The company that creates smartphone mounts partnered with the young Aussie driver ahead of his F1 debut in 2023. 

Quad Lock renewed its partnership with Piastri in 2024. As part of the deal, Quad Lock also introduced several limited-edition Oscar Piastri cases. 

Dubber

In April 2023, Australian software firm Dubber roped in Oscar Piastri as a brand ambassador. The partnership was announced ahead of the 2023 Australian Grand Prix—Piastri’s home race.

As part of the deal, Piastri collaborates with Dubber on branding, messaging, and customer engagement.

HP Tuners

HP Tuners is an American automotive software company co-founded and co-owned by Oscar Piastri’s father, Chris Piastri. 

Oscar signed a sponsorship agreement with HP Tuners in 2016 and continues working with it.

Business Ventures | Collaborations

OP

Oscar Piastri has an official online store in his name, which offers apparel, accessories, and miniature racing helmets.  

Grill’d

Australian fast-food chain Grill’d collaborated with Piastri in February 2024 to promote its burgers for the Grand Prix season, launching a limited-edition “Oscar Piastri Wagyu Burger”. 

Neha Johri

A dreamer, an avid fiction reader, a foodie and chai lover, firmly believes in the power of manifestation. In love with everything sport, especially the beautiful game!

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