Formula 1 News

Nicholas Latifi – Salary, Net Worth, Sponsors

Nicholas Latifi is a Canadian driver in the F1 circuit, driving for the Williams Racing team. The 26-year-old currently races for Williams and made his debut in 2020 after finishing runner-up in the 2019 Formula 2.
A driver with natural flair and an uncanny ability to adapt quickly, Nicholas shone in test and development roles with the Renault and Force India F1 teams before he arrived at Williams in 2019 as a reserve driver. Going into the 2022 season, he will be Williams’ leading driver and look to accumulate as many points as possible for his side.

Also Read – Alex Albon – Salary, Net worth, Sponsors

Nicholas Latifi’s Biography

Full name: Nicholas Daniel Latifi
Date of birth: 29 June 1995
Place of birth: Montreal, Québec, Canada
Nationality: Canadian
Current team: Williams
Nicholas Latifi’s Salary as driver: US$1m (according to RacingNews365)
Nicholas Latifi’s Estimated net worth: US$2.5m (according to FirstSportz)
First F1 appearance: Austrian Grand Prix in July 2020 with Williams

Nicholas Latifi’s Sponsors

Sofina Foods

Sofina Foods is a major investor in Williams Racing and is also the primary sponsor of Nicholas Latifi. Run by his Iranian-Canadian father Michael Latifi, Sofina Foods began its partnership with Williams in 2019, which also saw Latifi becoming their reserve driver.

Lavazza Coffee

The Italian coffee brand is also an official sponsor of Nicholas Latifi. The company even followed him to Williams Racing and became the team’s kit sponsor in 2020.

Royal Bank of Canada

Since 2014, Royal Bank of Canada has been sponsoring Canadian driver Nicholas Latifi, having been a part of his journey right from his junior driving days. Royal Bank of Canada also signed up to the sponsorship portfolio of Williams in 2020, after the team announced the signing of Nicolas Latifi.

karanveernath19

Karanveer Nath karanveernath@gmail.com

Recent Posts

Top 5 F1 Teams Best Prepared For The 2026 Regulation Changes

It will be a long and arduous wait before the new-spec 2026 cars hit the…

4 hours ago

Top 10 Most Valuable Young Talents Ahead of the 2026 World Cup

The FIFA Men’s World Cup is undoubtedly the biggest prize in world football – a…

4 hours ago

ICC signs new deal with AB InBev

The International Cricket Council (ICC) have announced a new partnership with global brewer, AB InBev.…

4 hours ago

WTA teams up with Mercedes-Benz

The Women's Tennis Association (WTA) have announced a new long-term partnership with Mercedes-Benz which will…

4 hours ago

BBL 2025/26 | Match 2: Melbourne Renegades vs Brisbane Heat | Preview and Predictions

Here, we present our preview and predictions for Match 2 of BBL|15, played between the…

2 days ago

Premier League 2025/26: Gameweek 16 Preview and Predictions

Here, we present our preview and predictions for all matches of Gameweek 16 of the…

3 days ago