Punjab Kings signs new deal with Zelio E-Mobility

Indian Premier League (IPL) franchise Punjab Kings has announced a new partnership with Indian electric two-wheeler brand, Zelio E-Mobility. The partnership will see Zelio E-Mobility join the Shreyas Iyer-led squad as their Official EV Partner for the ongoing IPL 2026 season. The partnership will see Zelio E-Mobility gain branding rights and will have in-stadia activations and digital integrations along with promoting their products including the XMen 2.0 and XMen+. Zelio E-Mobility aims to gain nation-wide presence through the partnership. 

Saurabh Arora, Chief Commercial Officer, Punjab Kings, commented,

“We are delighted to welcome Zelio Electric Scooters as our Official EV Partner for the season. This partnership reflects the growing synergy between sport and sustainable innovation. As a franchise, we are committed to aligning with forward-looking brands that resonate with today’s consumers, and Zelio’s focus on electric mobility and accessibility makes them a strong strategic fit for Punjab Kings. Through this association, we aim to create meaningful fan engagement while contributing to the broader narrative around clean and responsible mobility.”

Kunal Arya, Managing Director, Zelio E-Mobility, added,

“Cricket continues to be one of the most powerful platforms to connect with audiences across India. Our association with Punjab Kings allows us to engage with a wide consumer base while strengthening Zelio’s brand presence in a culturally relevant environment. As we scale our operations, such partnerships play a role in aligning visibility with growth momentum.”