Royal Challengers Bengaluru partner with Kotak Mahindra Life Insurance

Aditya Chaudhuri Aditya Chaudhuri

The Royal Challengers Bengaluru (RCB) have roped in Kotak Mahindra Life Insurance Company as their men’s team’s Official Insurance Partner for the 2024 Indian Premier League (IPL) season. 

With this partnership, the Mumbai-headquartered life insurance company aims to reach out to wider audiences and educate them about the importance of having a secure financial future. 

Rajesh Menon, VP and Head, Royal Challengers Bengaluru, commented:

We are thrilled to have Kotak Life as our Official Insurance partner for this season of the T20 League. In a nation like India, where cricket fans form a vibrant community of their own, this partnership presents an incredible opportunity to impart crucial awareness about the importance of Life Insurance.

Mahesh Balasubramanian, MD, Kotak Mahindra Life Insurance Company, added:

At Kotak Life, we firmly believe that life insurance is a necessity for every Indian. We are committed to the vision of ‘Insurance for All,’ as outlined by the IRDAI. Through our partnership with RCB, we aim to harness the expansive reach of this prestigious tournament, thereby empowering individuals to secure a stable financial future. The RCB team has some prominent players who resonate deeply with Indian audiences, thus providing an opportunity to drive awareness about life insurance. This initiative also resonates with our brand promise, ‘Hum hain… hamesha’ [‘We’re here… always’], wherein we give the assurance to stand by our customers at every juncture of their journey through life.

RCB partner with Kotak Mahindra Life Insurance
Share this article
Aditya Chaudhuri

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Follow the author’s social media

Leave a Reply

The value is incorrect

The value is incorrect

The value is incorrect

Something went wrong. Please, try again later

Your comment has been sent!

Latest from Cricket News

IPL 2025 | Match 9: GT vs MI | Predictions

IPL 2025 | Match 9: GT vs MI | Preview and Predictions

Match 9 of this Indian Premier League brings the matchup between the Gujarat Titans and Mumbai Indians at the Narendra Modi Stadium on March 29.  Indian Premier League 2025 |...

IPL 2025: Lucknow Super Giants Sponsors

IPL 2025: Lucknow Super Giants Sponsors

This article contains information regarding the organisations enjoying a strong branding presence across Indian Premier League (IPL) franchise Lucknow Super Giants’ (LSG) physical and digital assets as their official sponsors...

Punjab Kings Ecolink

Punjab Kings signs new deal with Ecolink

Ecolink joins as Official Partner Indian Premier League (IPL) franchise Punjab Kings have signed a new partnership with sustainable home solutions innovator, Ecolink. Ecolink will join the Shreyas Iyer-led team...