The Kho Kho Federation of India (KKFI) has appointed Indian Bollywood actor Salman Khan as the brand ambassador for the inaugural Kho Kho World Cup, currently being hosted in New Delhi, having kicked on on January 13.
The Bollywood actor recently turned to Instagram to deliver promotion for the sport. The video features the India men’s and women’s team participating in the tournament.
India’s men’s team got off to a strong start in the World Cup, defeating Nepal in their first game, while their women’s team defeated South Korea in the opener.
The 2025 Kho Kho World Cup is set to take place from January 13 to 19, 2025.
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