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Spain national football team sponsors 2022

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4 mins read
Spain national football team sponsors 2022 men's women's team sponsors

Name of the football association: Royal Spanish Football Federation (Spanish: Real Federación Española de Fútbol; RFEF)

This article contains information regarding the organisations enjoying a strong branding presence across the Spain men’s and/or women’s national football teams’ physical and digital assets as sponsors and partners of the Royal Spanish Football Federation.

MAIN SPONSOR

Finetwork

In August 2020, Spanish fibre and mobile telecommunications operator Finetwork signed a sponsorship deal with the RFEF that would cover its senior men’s and women’s national teams and their respective youth sides as well as the Copa del Rey, the Copa de la Reina, and the Supercopa de España Femenina. The deal made Finetwork the official telecommunications operator of the Spain men’s national football team and is currently set to run until 2023.

TECHNICAL SPONSOR

Adidas

The German sportswear giant served as the official kit supplier to the RFEF’s national teams from 1981 to 1983, after which it was replaced by rival French brand Le Coq Sportif, which served in the same capacity for eight years before Adidas re-signed with the RFEF in 1991. 

Adidas has retained its role with the Spanish football association ever since. It last renewed its deal with the RFEF in November 2019, which is currently set to run until 2030.

OFFICIAL SPONSORS

Pelayo

The Madrid-headquartered insurance company has served as an official sponsor to the RFEF since 2008. Pelayo last renewed its deal with the RFEF in March 2019. The extension expanded Pelayo’s deal to cover the RFEF’s senior women’s team ahead of the FIFA Women’s World Cup in France. 

The deal between the two parties is currently set to run until the 2022 Men’s World Cup in Qatar.

Iberia

Spain’s flag carrier airline Iberia signed a three-year sponsorship deal with the RFEF in December 2018. The deal sees Iberia provide transport services to the RFEF’s national teams for their international outings. 

The RFEF and Iberia renewed their partnership in March 2022 in a deal set to run until 2026.

Halcon Viajes

The Spanish online trip advising platform also serves as an official sponsor to the RFEF.

Cervezas Victoria

The Málaga-based lager brand was announced as an official sponsor of the RFEF in June 2021 in a deal set to run until the end of 2022 and cover both the men’s and women’s senior national sides for Spain.

Príncipe

The Mondelēz-owned chocolate biscuit brand was announced as a partner of the RFEF in March 2021 in a two-year deal that would cover the RFEF’s senior (men’s and women’s) and U21 national sides.

COLLABORATORS

#alimentosdespaña (Alimentos de España)

Alimentos de España (Foods of Spain) is a website offering information on all things related to Spanish cuisine. The website is maintained by Spain’s Ministry of Agriculture, Fisheries and Food.

Sanitas

The Spanish private healthcare provider is a long-time official Medical Provider of the RFEF. As per the deal, Sanitas provides the RFEF’s national teams with medical expertise, treatment and specialist healthcare technology. 

Sanitas last extended its partnership with the RFEF in March 2019. It’s currently set to run until 2021.

Seur

The Madrid-based transport and logistics firm became an official supplier of the RFEF in an initial two-year deal in March 2019. The deal sees Seur provide transport and courier services to the RFEF’s national teams. 

El Ganso

The Boadilla del Monte-based fashion brand signed a four-year deal with the Spain men’s national football team in September 2020. The deal sees El Ganso supply streetwear clothing to the team’s players. El Ganso also works with the team to create co-branded apparel, while enjoying image rights to Spanish national players to feature in its promotional content. 

El Gourmet de La Roja

El Gourmet de La Roja is the RFEF’s officially licensed gastronomic project. It’s essentially a catering service provider that organises and curates custom-made culinary delicacies. Naturally, El Gourmet de La Roja’s first and foremost clients are the RFEF’s national teams. 

Sangre de Toro

The Bodegas Torres-owned wine brand signed a three-year deal with the RFEF to become one of its official partners in March 2021. The deal covers the senior (men’s and women’s) and U21 national sides of the Spanish football association.

Plátano de Canarias

The Canary Islands-originated banana became the first-ever “official fruit” of the Spain men’s national football team in June 2021. The partnership is aimed at promoting healthy eating among children and the importance of bananas in a balanced diet.

Renfe

The Madrid-headquartered state-owned freight and passenger trains operator was announced as the “Official Rail Transport” of Spain’s national football and basketball teams—both men’s and women’s—on an initial 18-month deal in June 2021.

The two parties officially announced a renewal of their partnership in March 2022.

Agua Sierra Cazorla

The Sierra de Cazorla-sourced mineral water brand was announced as an official RFEF sponsor in March 2022.

Artero

The Vilassar de Dalt, Barcelona-headquartered grooming (humans and dogs) brand was announced as an official RFEF sponsor in March 2022. 

Apart from branding rights for Artero, this deal also entailed appointment of the official pet of the Spanish national teams in Musa, a female Spanish water dog who was brought on board to raise awareness about the dogs working as community servants across the country.

WIMU Sports

WIMU Sports is a Spanish sports performance and analysis company based out of Almeria, Andalucía known primarily for its data-tracking wearables.  

APK Renting

The Madrid-based car rental company serves the RFEF as an official partner in a deal currently set to run until 2026.

Tetra Pak

The Spanish food processing and packaging solutions provider signed up as an RFEF sponsor in October 2022 in a deal currently set to run until 2024.

The partnership focuses on the company’s targets for digitising food and beverage packaging, making it more sustainable in the process. Products packaged by Tetra Pak carry QR codes via which the company and the RFEF can offer consumers unique offers and experiences.

Marcos Automoción

Marcos Automoción is a Spanish car dealership and provider of automobile services and is based out of Orihuela, Alicante.

MAIN SPONSOR OF THE SPAIN WOMEN’S NATIONAL TEAM

Iberdrola

Bilbao-headquartered Spanish electric utility company Iberdrola has been one of the biggest supporters of women’s football in Spain. 

An official sponsor of the Spain senior women’s national football team since 2016, Iberdrola was announced as a major sponsor of the Copa de la Reina as well as Spain’s U19 and U17 national teams in September 2018 as part of a three-year agreement with the RFEF. This deal also made Iberdrola the title sponsor of the topflight of professional women’s football in Spain, the Primera División de la Liga de Fútbol Femenino, which is thusly known as the Primera Iberdrola.

Iberdrola has also served as a dedicated sponsor to the Spain men’s national football team in the past.

In May 2021, the RFEF and Iberdrola announced plans for the first Sustainable Football City which would be constructed at the Spanish national teams’ home base in Las Rozas, Madrid.

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