Spurs announce long-term partnership with Formula One

Tottenham Hotspur announce long-term Formula One partnership

February 28, 2023

Formula One has signed a new 15-year partnership with Premier League club Tottenham Hotspur. The partnership aims to identify and develop upcoming motor sport talents.

The partnership will see the first-ever in-stadium electric karting facility and London’s longest indoor track at the Tottenham Hotspur Stadium. Both Spurs and F1 will work together to develop a new driver academy programme, which is to be aimed at widening the motorsport talent pool and identifying new talents from the upcoming generation of Formula One drivers.

The two parties will also collaborate on educational activities for schools, which aim to engage the youth in motorsport and educate them about a career in motorsport and other areas in the industry, such as engineering and software development.

The partnership will also be focused on bringing in diversity in motorsport, mainly for women and underrepresented groups. 

Formula One and Spurs will also team up for sustainability activities to promote environmental responsibility. 

Stefano Domenicali, President and CEO, Formula One, commented:

As we continue to grow our sport around the world, partnering with world renowned brands like Tottenham Hotspur allows us to take Formula 1 and motorsport to new and diverse audiences. The karting experience will be a destination and place that families, friends and aspiring drivers from all over the world will want to visit and enjoy, engaging new audiences and offering an accessible entry point to the world of motorsport. Our brands have a shared vision to create life-changing career opportunities, promote diversity and inclusion, such as through the recently announced F1 Academy, and driving environmental sustainability – our innovative partnership will bring all of this to life.

Daniel Levy, Chairman, Tottenham Hotspur, said:

Since building this stadium our ambition has always been to see how far we can push the boundaries in delivering world-class experiences that will attract people from around the world all year round. We have been able to bring the biggest names in sport and entertainment to London N17. We are extremely excited about what this long-term partnership with F1 will bring for our global, national and local communities.

David Richards CBE, Chairman of Motorsport UK, the governing body for four-wheel motorsport in the UK, added:

I congratulate Tottenham Hotspur and Formula 1 on this innovative partnership. This new karting facility aligns perfectly with Motorsport UK’s mission to inspire and enable more people to participate in our sport in a safe, fair, fun, inclusive and progressive environment. I look forward to seeing even more people enjoy karting but particularly to see a greater level of diversity amongst the visitors.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

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