Stefanos Tsitsipas is a professional Greek tennis player. With a career-high singles ranking of World No. 3, Tsitsipas is the highest-ranked Greek player ever alongside Maria Sakkari.
Since turning professional in 2016, Tsitsipas has won nine ATP titles, including two ATP 1000 titles. In 2019, he became the youngest player to win the year-end ATP Finals in eighteen years, having also made it to the finals of both the 2021 French Open and the 2023 Australian Open.
With such a promising start to his career, Tsitsipas boasts a healthy kitty of sponsorship deals and endorsements. In this article, we take a look at his current and past brand endorsement deals.
Tsitsipas and Adidas joined forces in 2015. The Greek joined fellow tennis players Alexander “Sascha” Zverev and Dominic Thiem in becoming a global face for the German sportswear giant. Tsitsipas sports Adidas apparel on court during all major tournaments.
Tsitsipas became an ambassador for Rolex in 2018. He became one of the youngest ambassadors of the Geneva-based luxury watchmaker, joining his idols Roger Federer, Juan Martín del Potro, Dominic Thiem, Caroline Wozniacki and many other current and retired tennis players who are part of the Rolex roster.
Wilson Sporting Goods is an American sports equipment manufacturer. Since his junior ITF days, Tsitsipas has been using Wilson racquets, using a special-edition Wilson Custom Blade 98. Tsitsipas makes sure his racquets have the colours of the Greek national flag painted on them.
One of Greece’s oldest and most prestigious pasta companies, Melissa tied up with the Greek youngster in 2020. Upon joining forces, the company reiterated how it and Tsitsipas shared the same goal of love, hard work and dedication towards their own respective goals.
In 2019, Tsitsipas signed a new deal with American clothing and equipment manufacturer New Balance. Tsitsipas announced his partnership with the apparel brand with a cheeky tweet on Twitter, saying: “I really like it when the balance is new.”
Red Bull is a brand of energy drinks created and owned by the Austrian company Red Bull GmbH. Being one of the most popular energy drink brands in the world, it has a long line of world-class athletes in its sponsorship roster. In December 2021, it roped in Tsitsipas as a brand ambassador and a Red Bull athlete on a multi-year deal.
With a fleet size of 22, Comlux is a private aviation company based in Zürich, Switzerland.
In March 2022, Comlux and Tsitsipas announced the signing of a partnership deal. As per the deal, Comlux receives brand exposure with a logo representation on Tsitsipas’ T-shirt’s left sleeve, who in turn uses the company’s services during his tour travels.
Founded in 2011, Paris-based hedge fund management company Verrazzano Capital was one of the first sponsors Tsitsipas signed with at the start of his junior career.
The popular Italian sports apparel and footwear brand had Tsitsipas on board as an ambassador before he signed for Adidas. Lotto had sponsored Tsitsipas since he was eight; he even participated in the tournaments sponsored by the brand.
In 2019, Tsitsipas joined forces with global deodorant brand Rexona. He featured in many adverts promoting Rexona products and drew praise for his comedic element in the adverts. However, the two parted ways in December 2021.