Tennis News

Stefanos Tsitsipas: Brand endorsements

This article contains information regarding Greek professional tennis player Stefanos Tsitsipas’ brand endorsement deals.

Current deals

Adidas

Tsitsipas and Adidas joined forces in 2015. The Greek joined fellow tennis players Alexander “Sascha” Zverev and Dominic Thiem in becoming a global face for the German sportswear giant. Tsitsipas sports Adidas apparel on court during all major tournaments.

Rolex

Tsitsipas became an ambassador for Rolex in 2018. He became one of the youngest ambassadors of the Geneva-based luxury watchmaker, joining his idols Roger Federer, Juan Martín del Potro, Dominic Thiem, Caroline Wozniacki and many other current and retired tennis players who are part of the Rolex roster.

Wilson

Wilson Sporting Goods is an American sports equipment manufacturer. Since his junior ITF days, Tsitsipas has been using Wilson racquets, using a special-edition Wilson Custom Blade 98. Tsitsipas makes sure his racquets have the colours of the Greek national flag painted on them.

Red Bull

Red Bull is a brand of energy drinks created and owned by the Austrian company Red Bull GmbH. Being one of the most popular energy drink brands in the world, it has a long line of world-class athletes in its sponsorship roster. In December 2021, it roped in Tsitsipas as a brand ambassador and a Red Bull athlete on a multi-year deal. 

Comlux

With a fleet size of 22, Comlux is a private aviation company based in Zürich, Switzerland. 

In March 2022, Comlux and Tsitsipas announced the signing of a partnership deal. As per the deal, Comlux receives brand exposure with a logo representation on Tsitsipas’ T-shirt’s left sleeve, who in turn uses the company’s services during his tour travels. 

PREVIOUS DEALS

Melissa

One of Greece’s oldest and most prestigious pasta companies, Melissa tied up with Tsitsipas in 2020. Upon joining forces, the company reiterated how it and Tsitsipas shared the same goal of love, hard work, and dedication towards their own respective goals.

New Balance

In 2019, Tsitsipas signed a deal with American clothing and equipment manufacturer New Balance. Tsitsipas announced his partnership with the apparel brand with a cheeky tweet on Twitter, saying: “I really like it when the balance is new.”

Verrazzano Capital

Founded in 2011, Paris-based hedge fund management company Verrazzano Capital was one of the first sponsors Tsitsipas signed with at the start of his junior career.

Lotto Sport

The popular Italian sports apparel and footwear brand had Tsitsipas on board as an ambassador before he signed for Adidas. Lotto had sponsored Tsitsipas since he was eight; he even participated in the tournaments sponsored by the brand.

Rexona

In 2019, Tsitsipas joined forces with global deodorant brand Rexona. He featured in many adverts promoting Rexona products and drew praise for his comedic element in the adverts. However, the two parted ways in December 2021.  

Rahul Saha

Rahul Saha is a senior sports writer at Sportskhabri.com. Experienced in various sports writing tasks, including op-ed pieces and player/team profiles, with particular expertise in Football. Also a cat-dad and a regular reader, he spends his free time with his cats and learning new things.

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