Global television manufacturer and consumer electronics giant TCL Electronics has renewed its partnership with the Australian Grand Prix Corporation. The partnership will see TCL Electronics continue on as the Official Television Provider of the Australian Grand Prix for a second straight year.
The renewal of the partnership will see TCL provide the audience with audio-visual coverage experience with the implementation of over 800 LCD TVs installed around the circuit, helping spectators catch the on-track action at all parts of the circuit, irrespective of where they are. TCL will also host a racing simulator for the fans along with a daily prize giveaway.
Rafael Mayen, TCL Electronics Australia, National Marketing Manager, commented:
“TCL’s visual and audio technologies which is set to expand in the coming months with brand-new TVs and soundbars along with a wider choice of whitegoods — will put F1 fans in pole position to watch cars tear around Melbourne’s lakeside track in exhilarating detail and hear some of the best racing in the world through a fully immersive audio experience. Formula One is a breathtaking experience that offers excitement like no other sport, and we’re keen to see people come in and enjoy watching the races in the new TCL Recharge Lounge.“
Darian Misko, Australian Grand Prix Corporation, General Manager of Sales and Commercial, said:
“We’re delighted to welcome our major partner, TCL, back to the Albert Park Grand Prix Circuit for a second year. TCL will not only be providing more LCD TV screens than ever before, but also creating the brand-new TCL Recharge Lounge, which is expected to quickly become a fan favourite throughout the event.“