The Overlap exclusive sponsorship deal with Disney+
The Overlap, the British podcast-focused media company, has announced a partnership with global streaming service Disney+.
Disney+ thus becomes the Headline Sponsor of The Overlap’s “Stick to Football” show as well as its new, Manchester United-focused original show “Stick to United with Wayne Rooney”.
“Stick to Football” features former players and notable media personalities Gary Neville, Jamie Carragher, Jill Scott, Ian Wright, and Roy Keane, with special guests also joining to discuss all things football.
“Stick to United with Wayne Rooney”, meanwhile, is a new show hosted by former England and Man United captain Wayne Rooney alongside Brent Di Cesare, better known as Mark Goldbridge, where the duo analyse all things Man United and provide their insights and opinions.
New episodes of “Stick to Football” will be available on Disney+ alongside The Overlap’s YouTube channel, while “Stick to United with Wayne Rooney” will debut with 50 episodes on Disney+ and “The United Stand” YouTube channel, which is now owned by The Overlap, with extended content available exclusively on Disney+.
Gary Neville, Co-Host and Co-Chair, The Overlap, commented:
“We’re immensely proud to be partnering with Disney+. It’s one of the world’s most iconic entertainment brands, and for us this is a unique partnership that feels right for everyone involved. What’s exciting is that we’re not changing who we are. Our community will continue to enjoy our content in exactly the way they always have through YouTube, while at the same time Disney+’s incredible global streaming audience will now be able to discover and enjoy it too. It’s a partnership that expands our reach without compromising our identity. Football fans around the world can continue to engage with our content wherever and however they choose, while together we’re creating an opportunity to introduce our shows to millions of new viewers globally. We believe that’s a genuinely exciting step forward for both The Overlap and Disney+.”
Wayne Rooney, Co-Host, Stick to United with Wayne Rooney, said:
“Having worked with Gary, Roy, Jamie, Wrighty and Jill on both Stick to Football and The Overlap’s Fan Debate show it was a natural next step to co-host a new show from The Overlap that is totally dedicated to everything Manchester United. I am delighted to co-host Stick to United with Mark Goldbridge, which will be available to watch on The United Stand in addition to Disney+, where The Real Rooneys featuring me, Coleen and our 4 boys will premiere soon.”
Mark Goldbridge, Co-Host, Stick to United with Wayne Rooney, said:
“I’m massively excited to be working with Manchester United’s all-time record goalscorer Wayne Rooney on Stick to United with Wayne Rooney on The United Stand. This is a historic milestone for fan-led media and is exactly why our deal with the Overlap was so compelling. It’s another huge step forward for The United Stand community to join forces with an undisputed legend of the club.”
Sean Doyle, VP, Unscripted, Disney+ EMEA, added:
“As we move into a new era of sports entertainment on Disney+, we’re excited to be bringing one of the UK’s most popular and distinctive sports shows to the platform. What Gary and the team at The Overlap have created with?Stick to Football – and now Stick to United with Wayne Rooney – is truly unique. Adding both shows broadens our local original content offering as we continue to expand into new sports formats, complementing our existing catalogue of drama, comedy, documentary, reality and ESPN on Disney+.?I?can’t wait for fans to see the special episodes we have in the pipeline. Watch this space.”
