NFL legend and seven-time Super Bowl champion Tom Brady has announced a partnership with Knighthead Capital Management, which has made Brady a minority owner of UK-based Birmingham City Football Club (BCFC).
Brady will join as the chairman of a new advisory board and work under BCFC’s board and the members of their leadership team.
Brady will provide his leadership experience across various avenues, including working with the club’s sports science department to lend advice on “health, nutrition, wellness and recovery systems and programmes”. He will also help with the club’s global marketing efforts and help identify new commercial partnerships.
Also read: Patrick Mahomes: Sponsorships | Brand endorsements | Investments | Charity work
Tom Wagner, Co-founder of Knighthead Capital Management, commented:
“Tom Brady joining the Birmingham City team is a statement of intent. We are setting the bar at world class. Tom is both investing and committing his time and extensive expertise. As Chair of the Advisory Board Tom will have a direct impact on the Club. The Men’s, Women’s, and Academy teams are going to benefit from the knowledge. The goal that Tom has committed to own is to make Birmingham City a respected leader in nutrition, health, wellness, and recovery across the world of football.
“A commitment to Blues fans was made on May 8, 2023, to add experts from the world of sport and football to the team, putting in place the building blocks for future success. With Garry Cook as CEO, Hope Powell as Women’s Technical Director and now Tom Brady we are off to a fast start. Success does not come overnight. It takes time. But when you have great leaders in place everything becomes possible.“
Tom Brady added:
“Birmingham City is an iconic club with so much history and passion and to be part of the Blues is a real honour for me. BCFC is built on teamwork and determination and I’m excited to work alongside the board, management and players to make our Second City club second to none. I’ve been part of some amazing teams in my day, and I’m looking forward to applying my perspective to create that same success here in Birmingham.“
Also read: Aaron Donald’s net worth, investments and sponsorships
The winter transfer window has a one-month duration that begins and ends in January. This…
Global apparel brand American Eagle has signed a multi-year partnership with Spanish footballer Lamine Yamal,…
The importance of a manager or head-coach cannot be understated in football. It’s a difficult…
French Formula One team Alpine have signed a new partnership with Spanish multinational technology and…
Formula One team Red Bull Racing have announced a new multi-year partnership with CLEAR, who…
The Mercedes Formula One team have signed a new multi-year partnership with digital financial services…