KOKA joins as new partner
English football club Watford FC have announced a new partnership with Singaporean noodles brand KOKA. KOKA will have their branding present on the back of Watford’s playing jersey for the remainder of the 2024/25 season. KOKA will also have their branding present at Watford’s home ground, Vicarage Road on the matchdays.
Ben Newlyn, Head of Commercial at Watford Football Club, commented,
“We are delighted to be partnering with the KOKA brand and Golden Meadows, a family business that shares many of the values which our club holds dear.It was clear from our very first conversation how much KOKA and Golden Meadows care about supporting the club. We’re excited to feature KOKA on our kit for the remainder of the 2024/25 season and look forward to working closely with them as we head into an exciting second half of the season.”
Dilip Sheth, Managing Director at Golden Meadows, added,
“We are delighted to form this partnership with the Golden Boys. As the original (and ultimate) family club, Watford is rich in history and shares our values. This made the club our obvious sporting partner of choice to help raise the profile of the KOKA brand. We are very much looking forward to the remainder of the season and are confident many great memories will be created from this partnership and the exciting games that lay ahead.”
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