Cricket News

WBBL extends Weber Barbecues sponsorship

Barbecue brand Weber Barbecues has extended its naming rights agreement with the Women’s Big Bash League till the end of the 2023/24 season following a partnership extension with Cricket Australia.

The extension will see Weber Barbecues remain with the leading women’s T20 franchise-based league until the end of WBBL Season 9. Weber and Cricket Australia first partnered before the start of last season on an initial two-year deal.

Alistair Dobson, Cricket Australia’s General Manager of Big Bash Leagues, commented:

The League is delighted to be extending its naming rights partnership with Weber Barbecues into a third season. Both Weber and the WBBL are world class in their field, but both also share strong links to the essence of summer: fun, family, food and cricket. We look forward to working with Weber over the next two seasons to strengthen these ties and deliver a brilliant experience to our fans nationwide.

Michael McDonald, Weber Barbecues Managing Director, Australia and New Zealand, added:

Barbecuing and cricket are the perfect recipe for the Australian summer and our partnership is enthusiastically supported by our consumers, our retail partners and our team. We believe that getting involved in barbecuing, like playing cricket, should be inclusive of everyone and we are very proud to be able to support the growth of women’s cricket in Australia.

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

Recent Posts

UFC partners with Drip Water

Multi-year deal signed The Ultimate Fighting Championship (UFC) has announced a new multi-year partnership agreement…

2 hours ago

Williams Racing extends Duracell deal

Multi-year extension announced British Formula One team Williams Racing have announced a multi-year extension of…

14 hours ago

Juan Mata invests in San Diego FC

Spanish footballer Juan Mata has been revealed as an investor in new Major League Soccer…

14 hours ago

NBA extends Warner Bros. Discovery partnership

Long-term extension announced The National Basketball Association (NBA) has announced a new 11-year partnership extension…

22 hours ago

Pep Guardiola signs contract extension at Manchester City

Amidst growing uncertainty after Manchester City’s off the pitch legal issues and lacklustre start to…

22 hours ago

Football: Top 10 Summer Signings Across Europe’s Top 5 Leagues

Clubs across Europe’s top 5 divisions have made some huge deals this summer window, however,…

22 hours ago