AFC signs new partnership with Aramco
The Asian Football Confederation (AFC) has announced a new partnership with integrated energy and chemicals company, Aramco, who will join the AFC Asian Cup Saudi Arabia 2027 as an Official Global Supporter. The partnership will see the host venue in Al Khobar, become the Aramco Stadium along with other branding visibility across the tournament. The AFC Asian Cup Saudi Arabia 2027 will be the 19th edition of the AFC Asian Cup, taking place between January 7 – February 5, 2027, held across three host cities in Saudi Arabia which are Riyadh, Jeddah and Khobar.
Datuk Seri Windsor John, the AFC General Secretary, commented,
“The AFC is delighted to welcome Aramco as we enter a new era of commercial innovation. By integrating naming rights for the first time, we are creating a more immersive platform for our partners whilst providing our passionate fans with an unparalleled match-day experience. We look forward to working together with Aramco to showcase the very best of Asian football to a global audience.”
Khalid A. Al Zamil, Senior Vice President of Corporate Communications, Aramco, said,
“This is another proud milestone for Aramco. As one of the world’s leading energy and chemicals companies, we are proud to support the AFC Asian Cup Saudi Arabia 2027, a tournament that will inspire fans across the Kingdom and Asia. Aramco is committed to powering communities and we are looking forward to welcoming fans to Aramco Stadium, a world-class venue that celebrates sport, culture and community.”
Patrick Murphy, Chief Executive Officer of Asia Football Group, added,
“We are proud to welcome Aramco as an Official Global Supporter of the AFC Asian Cup Saudi Arabia 2027. The inclusion of stadium naming rights as part of this partnership is a first for the AFC, and a reflection of the scale of ambition that both organisations bring to this tournament. We look forward to working alongside Aramco to deliver an extraordinary experience for fans across Asia and beyond.”