The Asian Football Confederation (AFC) has announced a partnership with the Saudi energy and chemicals giant Aramco, roping it in as an Official Global Supporter of the 2027 AFC Asian Cup, which is set to be held in Saudi Arabia.
The partnership will see the host venue in Al Khobar be officially designated as “Aramco Stadium”, with Aramco also set to enjoy further branding visibility throughout the tournament.
The AFC Asian Cup Saudi Arabia 2027 will be the 19th edition of the AFC Asian Cup and is scheduled to take place between January 7 and February 5, 2027, across three cities in Saudi Arabia — Riyadh, Jeddah, and Al Khobar.
AFC General Secretary, Datuk Seri Windsor John, commented:
“The AFC is delighted to welcome Aramco as we enter a new era of commercial innovation. By integrating naming rights for the first time, we are creating a more immersive platform for our partners whilst providing our passionate fans with an unparalleled match-day experience. We look forward to working together with Aramco to showcase the very best of Asian football to a global audience.”
Khalid A. Al Zamil, Senior Vice President of Corporate Communications, Aramco, said:
“This is another proud milestone for Aramco. As one of the world’s leading energy and chemicals companies, we are proud to support the AFC Asian Cup Saudi Arabia 2027, a tournament that will inspire fans across the Kingdom and Asia. Aramco is committed to powering communities and we are looking forward to welcoming fans to Aramco Stadium, a world-class venue that celebrates sport, culture and community.”
Patrick Murphy, Chief Executive Officer of Asia Football Group, added:
“We are proud to welcome Aramco as an Official Global Supporter of the AFC Asian Cup Saudi Arabia 2027. The inclusion of stadium naming rights as part of this partnership is a first for the AFC, and a reflection of the scale of ambition that both organisations bring to this tournament. We look forward to working alongside Aramco to deliver an extraordinary experience for fans across Asia and beyond.”
Spanish footballing giants Real Madrid have signed a partnership extension with skincare brand NIVEA MEN,…
Premier League club Tottenham Hotspur has signed a new multi-year partnership with global IT giants…
An exciting Group F clash will take place between European heavyweights Netherlands and Sweden on…
Turkiye and Paraguay meet each other knowing that this is a must-win fixture for both…
Brazil needs to step up their game in their second group stage game against minnows…
Scotland will be looking to add another win that will guarantee Qualification to the next…