BWT Alpine F1 Team join forces with Mercado Libre

The BWT Alpine F1 Team have announced a new partnership with e-commerce platform Mercado Libre in Latin America, with Mercado Libre joining as an Official Team Partner. Mercado Libre will support the team’s drivers including Alpine’s Argentinian Test and Reserve Driver Franco Colapinto with Mercado Libre logo set to be present on Alpine’s race car, the A525.

Oliver Oakes, Team Principal, BWT Alpine Formula One Team, said:

“We are excited to welcome Mercado Libre to the Alpine Formula One family. Their commitment to speed and high performance aligns perfectly with the team’s values and those in Formula One. This partnership also strengthens our connection with our passionate Latin American fan base, and we look forward to achieving great things together on and off the track.“

Sean Summers, EVP & CMO, Mercado Libre, said:

“Formula One represents speed, innovation, and the ambition to go further, which are values that we share at Mercado Libre. Expanding our presence in the category with BWT Alpine Formula One Team reaffirms our commitment to a rapidly growing global platform, particularly in Latin America, where enthusiasm for the sport continues to soar. We’re proud to have our signature handshake logo on the team’s car and even more excited to see the talented Franco Colapinto part of the team.“