Aditya Chaudhuri

Aditya Chaudhuri

Hailing from the City of Joy, the things that bring me joy are cricket, a good non-tilt CS:GO session, F1 and movies.

AFC Bournemouth renew Michael Matthews agreement

AFC Bournemouth have announced a partnership renewal with jewellery and accessories brand Michael Matthews for a further two seasons.  Michael Matthews will, therefore, continue on as the English professional football club’s Official Jeweller whilst also continuing on as their Official Corporate Supporter and Supplier. It will continue to present their in-house Player of the Month...
Aditya Chaudhuri

PV Sindhu teams up with Centuary Mattress

Centuary Mattress has roped in ace badminton player PV Sindhu as its latest brand ambassador. Sindhu, as per the agreement, will promote the importance of using the correct mattress for fitness and well-being through Centuary’s products.  PV Sindhu said: “Joining hands with Centuary Mattress is an exciting step for me. Their dedication to innovative sleep...
Aditya Chaudhuri

YuppTV gets Asia Cup 2023 broadcast rights

South Asian content provider YuppTV has secured the broadcast rights from Disney Star for the 2023 Asia Cup. The deal will see YuppTV broadcast the event in more than 70 countries, including continental Europe, Australia, Malaysia and southeast Asia (except Singapore). Uday Reddy, Founder & CEO, YuppTV, commented: “We are thrilled and delighted to announce...
Aditya Chaudhuri

BCCI inks three-year IDFC First Bank title sponsorship deal

The Board of Control for Cricket in India (BCCI) has announced a new partnership with IDFC First Bank, which joins as the Title Sponsor of the India men’s and women’s national cricket teams for all their international matches. The three-year Title Sponsorship agreement also covers domestic Indian tournaments, such as the Duleep Trophy, the Irani...
Aditya Chaudhuri

US Open extends American Express partnership

The US Open has announced a multi-year renewal of its partnership with global integrated payments firm American Express, which will thus continue to be a partner of the event and provide its card members and US Open fans with exclusive benefits during the event. American Express has also announced that it will partner with social...
Aditya Chaudhuri

West Ham United FC extend Lyca Mobile partnership

West Ham United FC have signed a multi-year partnership extension with international mobile virtual network operator Lyca Mobile, which will continue on as the club’s Official Global SIM Card Partner. The partnership will also include the West Ham senior women’s team from the upcoming season. The partnership, which started back in 2012/13, will now see...
Aditya Chaudhuri

Wolverhampton Wanderers FC team up with 6686 Sport

Wolverhampton Wanderers FC (commonly referred to as “Wolves”) have roped in sports entertainment platform 6686 Sport as their official sleeve partner. The Asian firm will also serve as the Official Asian Betting Partner to the English professional football club. The partnership was announced during Wolves’ Premier League season-opener against Manchester United, with the 6686 Sport...
Aditya Chaudhuri

Major League Soccer (MLS) teams up with CELSIUS

Major League Soccer (MLS) has announced a new multi-year deal with energy drink firm CELSIUS, which will be joining as the Official Energy Drink of the top-tier US football league until the end of its 2026 season.  CELSIUS will receive on-ground LED branding and also on the substitution boards and in-game signage as per the...
Aditya Chaudhuri

Dutch Grand Prix 2023: Verstappen equals world record with win

Max Verstappen continued his dominance in the ongoing 2023 Formula One Championship as he took a record ninth win in a row at his home Grand Prix. Verstappen’s win now equals him with another Red Bull great — Sebastian Vettel. The reigning World Champion’s dominance now has him just a couple of wins away from...
Aditya Chaudhuri

Infosys ropes in Iga ?wi?tek as Global Brand Ambassador

Tennis star Iga ?wi?tek has joined the Indian global digital services company Infosys as a Global Brand Ambassador. The multi-year deal was signed on August 25.  Infosys has already shown its interest in tennis for several years by helping innovate the ATP Tour, Roland-Garros, the Australian Open, and The International Tennis Hall of Fame. The...
Aditya Chaudhuri
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